MyInfluencer
Brief

"South Indian Influencers with audience less than 100k "

South Indian micro-influencers under 100k followers

Research Insight & Analysis

Positioning

To effectively position the product or service in the, it highlight unique that with the local culture and preferences. aspects regional, traditional values, and modern trends that appeal to South Indian consumers. For new products, consider leveraging,, and lifestyle elements to create a strong market fit.

#

The for this campaign would include:

  • Young Adults (18-)-savvy, social media to trying new products.
  • Living in metropolitan areas like Chennai, Bangalore, Hyderabad, and Kochi.
  • Cultural Enthusiasts: Individuals who appreciate South Indian cuisine,. --Class Families: Looking for that value for money.

Illustrative- A -old exploring and local events.

  • A 30-year-old homemaker in Chennai who follows regional and lifestyle influencers.
  • A 22 college student in active and follows fashion and beauty trends.

Potential Influ

Influ1050k followers Food: Share recipes, restaurant reviews, and cooking tips that resonate with South Indian cuisine and Influencers: Showcase traditional and contemporary South Indian lifestyle.

  • Travel Enthusiasts: travel destinations experiences, and hidden gems in South###-Influ1k- Community Leaders: Engage with niche communities, such as local artisans, owners and groups.
  • Student Influencers: Connect students and young adults through relatable content and campus activities.

    Creation

General- Product Reviews: Honest and detailed reviews of the product, highlighting its benefits and unique features.

-s and How-T: guides on use the product effectively.

  • User-Generated Content followers their experiences and feedback using a specific Ideas -ultural Integration: Create content that ties the product to South Indian festivals, traditions, and cultural practices.
  • Challenges and Launch engaging contests encourage participation and sharing.
  • **Behind-the-Scenes: Offer a making the product, showcasing the craftsmanship and quality involved.

By leveraging these strategies marketing can effectively engage target audience creating brand presence in the South Indian market.

Influencer Match Preview

Sample profiles based on AI-analyzed criteria. Refine your search or unlock top 50 tailored matches with full research and analysis.

Influencer Matching Criteria

Extracted from Campaign Brief & Market Analysis

Target Market
South Indian micro-influencers under 100k followers
Campaign Objectives
Looking for South Indian influencers with less than 100k followers. Ideal influencers should be aged 18-35, male or female, and based in South India. They should have a strong presence on Instagram, YouTube, and TikTok, and create engaging content related to lifestyle, fashion, food, travel, or technology. Content should be authentic and relevant to South Indian culture.
Influencer Persona
South Indian influencers with less than 100k followers, aged 18-35, male or female, creating content on lifestyle, fashion, food, travel, or technology.
Content Themes
#SouthIndianInfluencers #MicroInfluencers #SouthIndia
#1
Tarun Thakur
Tarun Thakur
@explorewith_tarun
TRAVEL | LIFESTYLE | EXPLORE | VLOGS | Proudly spreading glory of India | Drone Enthusiast | Aerial Storyteller 📍 Hyderabad
Followers
12.9K
Micro Influencer
Engagement Rate
81.8%
Last Post
1 week ago
85%Match Score
Fit for"Looking for South Indian influencers with less than 100k followers. Ideal influencers should be aged 18-35, male or female, and based in South India. They should have a strong presence on Instagram, YouTube, and TikTok, and create engaging content related to lifestyle, fashion, food, travel, or technology. Content should be authentic and relevant to South Indian culture."
With 12.8k followers, this influencer meets the brand's requirement of less than 100k followers and focuses on travel and lifestyle content, which aligns with the brand's interests. The channel description indicates a strong connection to South Indian culture, making it a good match for the brand's target audience. Overall, this influencer has potential for authentic integration of the brand's products into their content.
#2
Koushiki | content creator
Koushiki | content creator
@_koushikayy_
India
All mix fruit juice 🧃 📍Hyderabad 💌Work- koushikay11@gmail.com 🧿
Followers
67.3K
Micro Influencer
Engagement Rate
34.8%
Last Post
2 weeks ago
85%Match Score
Fit for"Looking for South Indian influencers with less than 100k followers. Ideal influencers should be aged 18-35, male or female, and based in South India. They should have a strong presence on Instagram, YouTube, and TikTok, and create engaging content related to lifestyle, fashion, food, travel, or technology. Content should be authentic and relevant to South Indian culture."
This influencer is based in Hyderabad, India, and has a follower count of 67,274, which fits the requirement of less than 100k followers. Their content focuses on lifestyle and food, aligning well with the brand's desired themes. However, the engagement rate is relatively high, indicating a strong connection with their audience, which could enhance the authenticity of brand integration.
#3
southiee
southiee
@soulful_south_vlogs
Food Travel Sleep
Followers
8.9K
Micro Influencer
Engagement Rate
141.9%
Last Post
1 week ago
80%Match Score
Fit for"Looking for South Indian influencers with less than 100k followers. Ideal influencers should be aged 18-35, male or female, and based in South India. They should have a strong presence on Instagram, YouTube, and TikTok, and create engaging content related to lifestyle, fashion, food, travel, or technology. Content should be authentic and relevant to South Indian culture."
This influencer has 8,863 followers, which is under the 100k limit. The content is focused on food and travel, which aligns well with the brand's desired themes, making it a strong fit.
#4
Rahul Rocky | Travel & Food Vlogger
Rahul Rocky | Travel & Food Vlogger
@rocky.vlogger
India
Hidden Gems | Stays | budget friendly A North guy Exploring South 🌎 Gmail : rockyvloggerr@gmail.com DM or Email for collabs & invites
Followers
72.1K
Micro Influencer
Engagement Rate
9999
Last Post
9999 days ago
75%Match Score
Fit for"Looking for South Indian influencers with less than 100k followers. Ideal influencers should be aged 18-35, male or female, and based in South India. They should have a strong presence on Instagram, YouTube, and TikTok, and create engaging content related to lifestyle, fashion, food, travel, or technology. Content should be authentic and relevant to South Indian culture."
With 72,079 followers, this influencer meets the requirement of less than 100k followers and is based in India, aligning with the brand's target audience. Their content focuses on hidden gems and budget-friendly stays, which could be adapted to include travel vlogs exploring South India, making them a good fit for the campaign.
#5
Dixit Kandre
Dixit Kandre
@dixitkandre
India
Travel || Lifestyle || Bike rides Follow me for Hyderabad Vibes♥️ Dm for invite/collab✨ Food @tindam_baa 📍 HYDERABADI
Followers
87.3K
Micro Influencer
Engagement Rate
9999
Last Post
9999 days ago
75%Match Score
Fit for"Looking for South Indian influencers with less than 100k followers. Ideal influencers should be aged 18-35, male or female, and based in South India. They should have a strong presence on Instagram, YouTube, and TikTok, and create engaging content related to lifestyle, fashion, food, travel, or technology. Content should be authentic and relevant to South Indian culture."
With 87,267 followers, this influencer meets the brand's requirement. The content focuses on travel and lifestyle in Hyderabad, which aligns well with the brand's desired themes, making it a good fit.
#6
sʜʀɪᴊᴀ ᴅᴀsɢᴜᴘᴛᴀ || 📍ᴘᴏɴᴅɪᴄʜᴇʀʀʏ
sʜʀɪᴊᴀ ᴅᴀsɢᴜᴘᴛᴀ || 📍ᴘᴏɴᴅɪᴄʜᴇʀʀʏ
@shrija_d
India
I mostly post about food and experiences from wherever I go/stay Thalassophile 🏖️
Followers
32.5K
Micro Influencer
Engagement Rate
9999
Last Post
9999 days ago
70%Match Score
Fit for"Looking for South Indian influencers with less than 100k followers. Ideal influencers should be aged 18-35, male or female, and based in South India. They should have a strong presence on Instagram, YouTube, and TikTok, and create engaging content related to lifestyle, fashion, food, travel, or technology. Content should be authentic and relevant to South Indian culture."
With 32,450 followers, this influencer meets the requirement of less than 100k followers and is based in India, which aligns with the brand's target audience. Their content focuses on food and experiences, which could potentially be adapted to include traditional South Indian recipes, making them a reasonable fit for the campaign.