Tech YouTubers based in Brazil who create content related to technology. Influencers should have a strong presence on YouTube.

Product Positioning

The user's query is focused on finding tech niche YouTubers from Brazil. This indicates that the product or service they are promoting is likely related to technology and is targeted at the Brazilian market. The product could be anything from consumer electronics, software, apps, gadgets, or tech services. To position the product effectively, it should be highlighted as innovative, reliable, and tailored to the needs of Brazilian tech enthusiasts. Emphasizing features like cutting-edge technology, user-friendliness, and local relevance (e.g., language support, local customer service) can help in capturing the market's interest.

Target Customers

The ideal customer profile for this campaign would be tech-savvy individuals in Brazil who are interested in the latest technology trends and products. These customers are likely to be:

• Young adults (18-35 years old)
• Early adopters of new technology
• Enthusiasts who follow tech news and reviews
• Consumers looking for the latest gadgets and software
• Professionals in the tech industry

Illustrative examples:

1. João, a 25-year-old software developer who loves to stay updated with the latest programming tools and gadgets.
2. Maria, a 30-year-old marketing professional who uses tech products to enhance her productivity and lifestyle.
3. Lucas, a 20-year-old college student who is passionate about gaming and always looking for the newest gaming gear.

Potential Influencer Matches

To reach the target customers effectively, the following types of influencers would be suitable:

Tech Reviewers

These influencers focus on reviewing the latest tech products, providing in-depth analysis, and sharing their honest opinions. They can help build credibility and trust for the product.

Tech Enthusiasts

Influencers who share their passion for technology through tutorials, unboxings, and tech news. They can create engaging content that showcases the product's features and benefits.

Gaming Influencers

Given the overlap between tech and gaming, influencers who focus on gaming can also be a good match. They can highlight how the product enhances the gaming experience.

Professional Tech Influencers

These influencers are professionals in the tech industry who share their expertise and insights. They can provide a more technical and authoritative perspective on the product.

Content Creation Ideas

To maximize the impact of the campaign, consider the following content ideas:

Product Reviews

Detailed reviews that cover the product's features, performance, and value for money. These can be in the form of videos, blog posts, or social media posts.

Unboxing Videos

Unboxing videos that capture the excitement of receiving and opening the product. These videos can highlight the packaging, design, and initial impressions.

Tutorials and How-Tos

Step-by-step tutorials that show how to use the product effectively. These can help potential customers understand the product's functionality and benefits.

Comparison Videos

Comparisons with similar products in the market to showcase the unique selling points and advantages of the product.

Live Demos and Q&A Sessions

Live sessions where influencers demonstrate the product and answer questions from their audience. This can create a sense of community and engagement.

User Testimonials

Featuring real users who share their positive experiences with the product. This can add authenticity and social proof.

By leveraging these content ideas and collaborating with the right influencers, the campaign can effectively reach and engage the target audience in Brazil's tech niche.