MyInfluencer
Brief

"fine a influencer who is a teen or college age that creates content on athletics"

teen or college athletics content

Research Insight & Analysis

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The brand or product appears to be related to athletics, targeting a younger demographic, specifically teens and college-aged individuals. To position this product effectively in the market, it should emphasize aspects such as performance, innovation, and lifestyle. Highlighting the benefits of the product in enhancing athletic performance, promoting a healthy lifestyle, and fitting into the active routines of young individuals will resonate well with the target audience.

Target Customers

The ideal customer profile includes:

  • Age Group: Teens (19 years) and college-aged individuals (18-24 years)
  • Interests: Athletics, sports, fitness, and active lifestyles
  • Behavior: Engages with social media platforms, follows athletic trends, and participates in sports or fitness activities

Illustrative examples:

  • A high school student who is part of the track team and follows fitness influencers on Instagram.
  • A college student who plays intramural sports and watches YouTube videos on workout routines.
  • A teenager who is passionate about basketball and follows professional athletes on TikTok.

Potential Influencer Matches

Micro-Influencers

  • Description: Influencers with 10,000 to 50,000 followers who have a strong connection with their audience.
  • Reach: They can provide authentic and relatable content that resonates with the target demographic.
  • Example: A college athlete who shares daily workout routines and fitness tips.

Macro-Influencers

  • Description: Influencers with 100,000 to 1 million followers who have a broader reach.
  • Reach: They can amplify the brand message to a larger audience and create significant engagement.
  • Example: A popular teen athlete who posts about their training regimen and sports achievements.

Niche Influencers

  • Description: Influencers who specialize in specific sports or athletic activities.
  • Reach: They can target a highly engaged audience interested in particular sports.
  • Example: A teen gymnast who shares training videos and competition highlights.

Content Creation Ideas

General Ideas

  • Product Reviews: Influencers can review the athletic product, highlighting its features and benefits.
  • Tutorials: Create content around how to use the product effectively in various sports or fitness routines.
  • Challenges: Launch fitness or sports challenges that encourage audience participation and engagement.

Creative Ideas

  • Day in the Life: Influencers can share a day in their life, incorporating the product into their athletic routines.
  • Collaborations: Partner with multiple influencers to create collaborative content, such as joint workout sessions or sports competitions.
  • User-Generated Content: Encourage followers to share their own experiences with the product using a specific hashtag, and feature the best posts on the brand's social media channels.

By leveraging these strategies, the brand can effectively reach and engage its target audience, driving awareness and interest in the athletic product.

Influencer Match Preview

Sample profiles based on AI-analyzed criteria. Refine your search or unlock top 50 tailored matches with full research and analysis.

Influencer Matching Criteria

Extracted from Campaign Brief & Market Analysis

Target Market
teen or college athletics content
Campaign Objectives
Looking for teen or college-aged influencers who create engaging content on athletics. Ideal influencers should be active on Instagram, TikTok, or YouTube and focus on sports, fitness, or athletic activities.
Influencer Persona
Teen or college-aged influencers who create content on athletics, active on Instagram, TikTok, or YouTube.
Content Themes
#TeenAthlete #CollegeAthlete #AthleticContent
#1
Rylie Shaw
Rylie Shaw
@UCaOW7sI19vI3ngfyINmwlqw
US
Tumbling/cheer/gymnastics content!
Followers
152.0K
Macro Influencer
Engagement Rate
24.2%
Last Post
2 weeks ago
90%Match Score
Fit for"Looking for teen or college-aged influencers who create engaging content on athletics. Ideal influencers should be active on Instagram, TikTok, or YouTube and focus on sports, fitness, or athletic activities."
This influencer focuses on tumbling, cheer, and gymnastics content, which fits well within the athletic theme the brand is looking for. Their location in the US and substantial follower count also support potential engagement with the target audience. This influencer is a strong fit for the campaign.
#2
Teziah Howard
Teziah Howard
@UCCBbvM6H3w_9zWNAZ-NNejQ
I’m a college athlete who creates content on sports performance, nutrition, lifting, and lifestyle. TikTok: King_Tzatziki Instagram: King_Tzatziki.fit Facebook: Teziah Howard Twitter (X): Teziah_3
Followers
1.7K
Micro Influencer
Engagement Rate
4.4%
Last Post
2 weeks ago
85%Match Score
Fit for"Looking for teen or college-aged influencers who create engaging content on athletics. Ideal influencers should be active on Instagram, TikTok, or YouTube and focus on sports, fitness, or athletic activities."
This influencer is a college athlete creating content on sports performance, nutrition, and lifestyle, which aligns well with the brand's focus on athletics. Their active presence on multiple platforms, including TikTok and Instagram, supports the brand's desired outreach. This influencer is a good fit for the campaign.
#3
Josh Moore
Josh Moore
@UCPRycUcRMlyvgbFqGbrfckA
D1 footballer🏈 and Content creator 🧬 Tiktok: @joshsmoore Instagram: @joshsmoore
Followers
15.0K
Micro Influencer
Engagement Rate
1.3%
Last Post
2 weeks ago
80%Match Score
Fit for"Looking for teen or college-aged influencers who create engaging content on athletics. Ideal influencers should be active on Instagram, TikTok, or YouTube and focus on sports, fitness, or athletic activities."
As a D1 footballer and content creator, this influencer aligns well with the brand's focus on athletics and sports. Their active presence on TikTok and Instagram supports the brand's desired outreach to a younger audience. This influencer is a good fit for the campaign.
#4
Kyle Wright
Kyle Wright
@UCJI-MwWjZfvm_ld6-i3taVg
Here to inspire, motivate, teach, smile, laugh, and have fun
Followers
1.3K
Micro Influencer
Engagement Rate
9999
Last Post
9999 days ago
20%Match Score
Fit for"Looking for teen or college-aged influencers who create engaging content on athletics. Ideal influencers should be active on Instagram, TikTok, or YouTube and focus on sports, fitness, or athletic activities."
The channel description suggests a general motivational and fun content style, but it lacks a specific focus on athletics or sports. This does not align with the brand's requirement for influencers creating content on athletics. Therefore, this influencer is not a good fit.
#5
Johnathan Mosley
Johnathan Mosley
@UCzt-fvOzwV7qBwn6o_8NORA
US
Welcome to the channel!! Thanks for watching! Like, comment, and hit that sub button! Let's Goooooo! Road to 10k subs!
Followers
6.6K
Micro Influencer
Engagement Rate
9999
Last Post
9999 days ago
15%Match Score
Fit for"Looking for teen or college-aged influencers who create engaging content on athletics. Ideal influencers should be active on Instagram, TikTok, or YouTube and focus on sports, fitness, or athletic activities."
The channel description is vague and does not provide any specific focus on athletics or sports content. This lack of alignment with the brand's requirements makes this influencer an unsuitable match for the campaign. Therefore, this influencer is not a good fit.
#6
Conley Harris Thompson
Conley Harris Thompson
@UC7gpSLpJP8Ba5GVfw2SLvCA
Thanks for watching and subscribing! Please follow me on my other social media accounts!
Followers
46.8K
Micro Influencer
Engagement Rate
9999
Last Post
9999 days ago
15%Match Score
Fit for"Looking for teen or college-aged influencers who create engaging content on athletics. Ideal influencers should be active on Instagram, TikTok, or YouTube and focus on sports, fitness, or athletic activities."
The channel description does not provide any specific focus on athletics or sports content, making it unclear if this influencer aligns with the brand's requirements. The lack of relevant content suggests this influencer is not a good fit for the campaign. Therefore, this influencer is not a good fit.