The brand appears to be related to travel, given the request for a travel influencer. To position this brand effectively in the market, it should emphasize unique travel experiences, local culture, and hidden gems in Rajkot. Highlighting personalized travel itineraries, authentic local experiences, and sustainable travel practices can differentiate the brand from competitors.
The ideal customer profile includes:
Illustrative examples:
By leveraging these strategies, the brand can effectively reach and engage its target audience, creating a strong presence in the travel market.
Extracted from Campaign Brief & Market Analysis