The user's query is about finding travel influencers based in Austin, Texas, or nearby areas to collaborate for a guest rental. The product in question is a guest rental property, which can be positioned as a unique and desirable accommodation option for travelers visiting Austin and its surroundings. The positioning can emphasize the local experience, convenience, and comfort of staying in a guest rental as opposed to traditional hotels.
The ideal customer profile for this guest rental would include:
Illustrative examples:
Influencers who focus on travel and lifestyle content within Austin and nearby areas. They can showcase the guest rental as a prime accommodation choice for their followers who are interested in visiting Austin.
Influencers who travel with their families and highlight family-friendly accommodations. They can emphasize the guest rental's suitability for families visiting Austin.
Influencers who cover major events and festivals in Austin. They can promote the guest rental as a convenient and comfortable place to stay during these events.
Influencers who focus on business travel and productivity. They can highlight the guest rental's amenities that cater to business travelers, such as Wi-Fi, workspaces, and proximity to business districts.
By leveraging these strategies, the guest rental can effectively reach its target audience and attract more bookings through influencer collaborations.
Extracted from Campaign Brief & Market Analysis