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Brief

"Looking for US micro influencers who like to engage in dance trends"

Looking for US micro influencers who like to engage in dance trends

Research Insight & Analysis

Product Positioning

The user's query does not specify a particular product or service. However, given the interest in US micro influencers who engage in dance trends, it is likely that the product or service is related to lifestyle, fashion, music, or entertainment. These categories often align well with dance trends on social media platforms.

To position the brand effectively, it should be associated with the vibrant, energetic, and creative culture of dance. This could involve highlighting the product's ability to enhance the dance experience, whether through fashion that allows for freedom of movement, music that inspires dance, or technology that helps capture and share dance moments.

Target Customers

The ideal customer profile would likely include:

  • Age Group: Primarily Gen Z and Millennials (ages 16-30)
  • Interests: Dance, music, fashion, social media, and trends
  • Behavior: Active on social media platforms like TikTok, Instagram, and YouTube; enjoys participating in and watching dance challenges and trends
  • Location: United States

Illustrative Examples

  1. Teenagers and Young Adults: High school and college students who are active on TikTok and Instagram, frequently participating in dance challenges.
  2. Aspiring Dancers: Individuals who are passionate about dance and use social media to showcase their skills and connect with other dancers.
  3. Fashion Enthusiasts: Young people who follow dance trends and are interested in the latest fashion that complements their dance style.

Potential Influencer Matches

Micro Influencers

Micro influencers typically have between 10,000 to 100,000 followers. They are known for having a highly engaged audience and a strong connection with their followers. For this campaign, the following types of influencers would be suitable:

  1. Dance Enthusiasts: Influencers who regularly post dance videos, participate in dance challenges, and have a dedicated following interested in dance content.
  2. Fashion Influencers: Those who focus on fashion but also engage in dance trends, showcasing how their outfits can be styled for dance.
  3. Music Influencers: Individuals who create or promote music that is popular for dance challenges, thereby attracting a dance-loving audience.

How They Reach Target Customers

  • Dance Enthusiasts: By posting dance tutorials, participating in trending challenges, and collaborating with other dancers, they can effectively promote products related to dance.
  • Fashion Influencers: By showcasing dance-friendly outfits and accessories, they can appeal to fashion-conscious dancers.
  • Music Influencers: By featuring music that complements dance trends, they can attract followers who are interested in both music and dance.

Content Creation Ideas

General Ideas

  1. Dance Challenges: Create a branded dance challenge that influencers can participate in and encourage their followers to join.
  2. Tutorials: Collaborate with influencers to create dance tutorials featuring the product, whether it's clothing, accessories, or tech.
  3. Behind-the-Scenes: Share behind-the-scenes content of influencers preparing for a dance video, highlighting the product's role in their routine.

Creative Ideas

  1. Dance-Off Competitions: Host a virtual dance-off competition where influencers and their followers can participate, with the product as the prize.
  2. Fashion and Dance Fusion: Create a series where influencers showcase how to style different outfits for various dance styles, integrating the product seamlessly.
  3. Music and Dance Collaboration: Partner with music influencers to create original tracks for dance challenges, with the product featured prominently in the videos.

By leveraging the energy and creativity of dance trends, the brand can effectively engage with a young, dynamic audience and create a strong presence on social media platforms.

Curated Influencer List

Influencer Matching Criteria

Extracted from Campaign Brief & Market Analysis

Target Market
US micro influencers in dance trends
Campaign Objectives
Seeking US-based micro influencers who actively participate in dance trends. Ideal influencers should be engaged on platforms like TikTok, Instagram, and YouTube, creating dance-related content.
Influencer Persona
Micro influencers in the US who create dance trend content on TikTok, Instagram, and YouTube.
Content Themes
#DanceTrends #DanceChallenge #DanceTutorial
#1
J5🚶🏽‍♂️
J5🚶🏽‍♂️
@josh.diggss
US
mn📍
Followers
141.1K
Macro Influencer

Engagement Rate

9999

Last Post

9999 days ago

90%Match Score
Fit for"Seeking US-based micro influencers who actively participate in dance trends. Ideal influencers should be engaged on platforms like TikTok, Instagram, and YouTube, creating dance-related content."
This US-based influencer creates dance challenge content and has a suitable follower count, making them a strong fit for the brand's campaign.
#2
Angelina
Angelina
@angelina_roychenko
US
✞ LA Inspiring dancer & creator 🤍 💌 angelina@thecreativeagencyboston.com
Followers
169.0K
Macro Influencer

Engagement Rate

9999

Last Post

9999 days ago

85%Match Score
Fit for"Seeking US-based micro influencers who actively participate in dance trends. Ideal influencers should be engaged on platforms like TikTok, Instagram, and YouTube, creating dance-related content."
This US-based influencer creates dance trend content and has a suitable follower count, making them a good fit for the brand's campaign.
#3
Ellen and Brian
Ellen and Brian
@UCVHBHVFSblwTROo5d9uShZg
US
Hi! We are a husband-and-wife duo specializing in K-pop dance covers, dance tutorials, fashion, and lifestyle content. We love to share our passion through our videos, which have amassed over 1 billion views across various social media channels. Together, we have collaborated and danced with numerous K-pop artists, such as Chung Ha, NMIXX, AB6IX, Yoo Jung from Weki Meki, LIGHTSUM, and more. Business/Partnerships email: ellenandbrian28@gmail.com
Followers
3.4M
Mega Influencer

Engagement Rate

9999

Last Post

9999 days ago

85%Match Score
Fit for"Seeking US-based micro influencers who actively participate in dance trends. Ideal influencers should be engaged on platforms like TikTok, Instagram, and YouTube, creating dance-related content."
This influencer is a US-based husband-and-wife duo specializing in K-pop dance covers and tutorials. Their content aligns well with the brand's desired dance-related content and they are based in the US.
#4
Iso
Iso
@adriangallegos250
US
Road to 25k✨ Looking for collab (DM me) College 🏀 AZ🌇
Followers
18.3K
Micro Influencer

Engagement Rate

9999

Last Post

9999 days ago

85%Match Score
Fit for"Seeking US-based micro influencers who actively participate in dance trends. Ideal influencers should be engaged on platforms like TikTok, Instagram, and YouTube, creating dance-related content."
This influencer is a US-based micro influencer who actively participates in dance trends, making them a good fit for the brand's campaign. Their content style and tone align well with the brand's desired style, and they have the potential to authentically integrate the brand's products into their content.
#5
rheaalovee
rheaalovee
@rheaalovee
US
heyy :) Navy corpsman 🇧🇷
Followers
47.0K
Micro Influencer

Engagement Rate

9999

Last Post

9999 days ago

80%Match Score
Fit for"Seeking US-based micro influencers who actively participate in dance trends. Ideal influencers should be engaged on platforms like TikTok, Instagram, and YouTube, creating dance-related content."
This influencer is based in the US and actively participates in dance trends, making them a good fit for the brand's campaign. Their content style and tone align well with the brand's desired style.
#6
SHERO
SHERO
@UCaIlZB9zrFwmZOb-MBoVMgg
US
💃Creative KPOP Dance Team in Los Angeles SHERO is a Los Angeles based K-pop Cover Dance Team that specializes in professional production and quality content videos of K-pop dance content. Follow us on our socials to keep up to date with our covers, tutorials, and more~! 🌟Reach out to us for DANCE VIDEOS·TUTORIALS·CLASS·SHOW·PRODUCTION·CHOREOGRAPHY --------------- SHERO | Creative KPOP Dance Team in Los Angeles https://beacons.ai/sherofficials
Followers
63.1K
Micro Influencer

Engagement Rate

9999

Last Post

9999 days ago

80%Match Score
Fit for"Seeking US-based micro influencers who actively participate in dance trends. Ideal influencers should be engaged on platforms like TikTok, Instagram, and YouTube, creating dance-related content."
This influencer is a US-based K-pop dance team that creates dance covers and tutorials. Their content aligns well with the brand's desired dance-related content and they are based in the US.