MyInfluencer
Sign Up For FREE
Brief

"im looking for INSTAGRAM influencer from USA with mostly usa audience, macro influencer around 300K followers on INSTAGRAM that talks about kids and family"

im looking for INSTAGRAM influencer from USA with mostly usa audience, macro influencer around 300K followers on INSTAGRAM that talks about kids and family

Research Insight & Analysis

Product Positioning

The user's query indicates a focus on family and kids, suggesting that the product or service is likely related to parenting, children's products, family activities, or similar categories. To position this brand effectively in the market, it should emphasize values such as trust, safety, fun, and educational benefits. Highlighting user testimonials, expert endorsements, and real-life usage scenarios can also enhance credibility and appeal.

Target Customers

The ideal customer profile for this campaign would be parents, particularly those in the USA, who are active on Instagram and interested in content related to kids and family. These customers are likely to be:

  • Parents of young children (ages 0-12)
  • Individuals seeking parenting tips, family activities, and child development information
  • Consumers interested in purchasing products or services that benefit their children and family life

Illustrative examples include:

  • A mother looking for educational toys for her toddler
  • A father searching for family-friendly vacation ideas
  • Parents seeking advice on balancing work and family life

Potential Influencer Matches

Given the user's specifications, the ideal influencers would be macro influencers with around 300K followers on Instagram, based in the USA, and focusing on kids and family content. These influencers can effectively reach the target audience by sharing relatable and engaging content.

Types of influencers to consider:

  • Parenting Bloggers: Influencers who share parenting tips, family activities, and child-rearing advice.
  • Family Vloggers: Influencers who document their family life, showcasing daily routines, family outings, and parenting challenges.
  • Child Development Experts: Influencers with a background in child psychology, education, or pediatrics who provide expert advice on child development and parenting.

Content Creation Ideas

To align with the brand and resonate with the target audience, consider the following content topics and ideas:

General Ideas

  • Product Reviews: Influencers can share honest reviews of the product, highlighting its benefits and how it fits into their family life.
  • How-To Guides: Step-by-step guides on using the product, incorporating it into daily routines, or creating fun activities for kids.
  • Testimonials: Real-life stories from the influencer's family, showcasing the positive impact of the product.

Creative Ideas

  • Family Challenges: Fun and engaging challenges that involve the whole family, encouraging followers to participate and share their experiences.
  • DIY Projects: Craft and DIY project ideas that parents can do with their kids, using the product as a key component.
  • Live Q&A Sessions: Interactive sessions where the influencer answers questions from their followers about parenting, family life, and the product.

By leveraging these content ideas, the campaign can create a strong connection with the target audience, driving engagement and fostering trust in the brand.

Curated Influencer List
#1
Sailing S/V Leonora
Sailing S/V Leonora
@cruising.norway.with.svleonora
Followers
0
Nano Influencer

Engagement Rate

9999

25%Match Score
Fit for"Looking for a USA-based Instagram macro influencer with around 300K followers who focuses on kids and family content. The influencer should have a predominantly USA-based audience."
This influencer is on Instagram but has no follower count listed, making it impossible to determine if they meet the macro influencer requirement. Their content does focus on family life, which is a positive aspect.
#2
Stacy Dutmer
Stacy Dutmer
@hotmessmamastacy
United States
💃Helping Mamas Lose Weight➕making it FUN! 🩵 Your daily dose of humor 🤡 💥Fun Leggings & CEO @paisley_fit 🥗Healthy Recipes 👊 Independent Optavia Coach
Followers
7.3K
Micro Influencer

Engagement Rate

9999

Last Post

9999 days ago

25%Match Score
Fit for"Looking for a USA-based Instagram macro influencer with around 300K followers who focuses on kids and family content. The influencer should have a predominantly USA-based audience."
This influencer is on Instagram but has no follower count listed, making it impossible to determine if they meet the macro influencer requirement. Their content does focus on family life, which is a positive aspect.
#3
Messi Family
Messi Family
@messi_family10_
France
Página fan de la familia del rey @leomessi y su hermosa esposa @antonelaroccuzzo ❤️Thiago, Mateo y Ciro❤️Campeón del mundo🏆 -DM for promotion📩
Followers
133.8K
Macro Influencer

Engagement Rate

9999

Last Post

9999 days ago

20%Match Score
Fit for"Looking for a USA-based Instagram macro influencer with around 300K followers who focuses on kids and family content. The influencer should have a predominantly USA-based audience."
This influencer is on Instagram but has no follower count listed, making it impossible to determine if they meet the macro influencer requirement. Their content does focus on family life, but the lack of follower data is a major issue.
#4
Courtnwilliams
Courtnwilliams
@courtnwilliams
US
Our big blended non traditional family! ❤️ Courtneynwilliamsblog@gmail.com
Followers
33.9K
Micro Influencer

Engagement Rate

9999

Last Post

9999 days ago

10%Match Score
Fit for"Looking for a USA-based Instagram macro influencer with around 300K followers who focuses on kids and family content. The influencer should have a predominantly USA-based audience."
This influencer is on TikTok and does not meet the requirement of being an Instagram influencer. Their content does focus on family life, but the platform mismatch is a significant issue.
#5
Iris Purnell
Iris Purnell
@mrsstorm11
US
Believer⚡Wife⚡momof12⚡motivator stormfamilybiz@gmail.com Learn more about us👇
Followers
663.5K
Macro Influencer

Engagement Rate

9999

Last Post

9999 days ago

10%Match Score
Fit for"Looking for a USA-based Instagram macro influencer with around 300K followers who focuses on kids and family content. The influencer should have a predominantly USA-based audience."
This influencer is on TikTok and does not meet the requirement of being an Instagram influencer. Their content does focus on family life, but the platform mismatch is a significant issue.
#6
Dave Bell
Dave Bell
@davescompleteauto
United States
Founder @davesautocenter in Centerville, Utah
Followers
47.7K
Micro Influencer

Engagement Rate

9999

Last Post

9999 days ago

10%Match Score
Fit for"Looking for a USA-based Instagram macro influencer with around 300K followers who focuses on kids and family content. The influencer should have a predominantly USA-based audience."
This influencer is on Instagram but has no follower count listed, making it impossible to determine if they meet the macro influencer requirement. Their content focus is unclear from the description.