Influencers for creating short 20 videos of 30 seconds. Must be of the age group 20-24. Should be able to create videos in which they have to talk. must have followers between 10-15k on Instagram. Must have a previous history of creating such videos.
The user's query does not specify a particular product or service. However, the request for influencers to create short 30-second videos suggests a focus on engaging, quick-consumption content. This type of content is often used for promoting products or services that appeal to younger audiences, such as fashion, beauty, tech gadgets, lifestyle products, or entertainment services. The ideal positioning would be to highlight the product's unique features in a fun, relatable, and authentic manner that resonates with the 20-24 age group.
Given the age range of the influencers (20-24) and their follower count (10-15k), the target customers are likely to be young adults who are active on social media, particularly Instagram. These individuals are typically looking for trendy, innovative, and relatable content. They value authenticity and are influenced by peers and micro-influencers who they perceive as genuine and trustworthy.
Micro-influencers with 10-15k followers are ideal for this campaign. They have a more engaged audience and can create authentic content that resonates well with their followers. They are often seen as more relatable and trustworthy compared to larger influencers.
Influencers who specialize in creating short, engaging videos, particularly those who have a history of talking directly to the camera, sharing personal experiences, or providing tutorials and reviews.
By leveraging micro-influencers who can create authentic and engaging content, the campaign can effectively reach and resonate with the target audience, driving awareness and interest in the product.