Adult content creators, models, or personalities with an established online presence and a comfortable attitude towards adult entertainment. Active on platforms like Twitter, Instagram, or OnlyFans.

Product Positioning

Pornhub is already a well-established brand in the adult entertainment industry. Positioning for influencers would focus on:

• Highlighting opportunities: Emphasize the potential for influencers to gain exposure, build a following, and monetize their content through Pornhub.
• Promoting diversity and inclusivity: Showcase Pornhub's efforts to represent diverse performers and content creators.
• Focusing on innovation: Position Pornhub as a platform that embraces new technologies and content formats, such as VR and interactive experiences.

Target Customers

The ideal customer profile for influencers seeking to join Pornhub includes:

• Aspiring performers: Individuals looking to break into the adult entertainment industry and gain exposure.
  • Example: A young adult with a passion for performing and a desire to build a career in adult entertainment.
• Established performers: Creators seeking a larger platform and wider audience.
  • Example: An experienced adult film star looking to expand their reach and connect with new fans.
• Content creators: Individuals with unique skills and perspectives who can contribute to Pornhub's diverse content library.
  • Example: A photographer or videographer specializing in erotic content.

Potential Influencer Matches

• Existing Pornhub performers: Leverage the platform's existing talent to recruit new influencers. These individuals can share their experiences and success stories to attract others.
• Adult entertainment bloggers and reviewers: Partner with bloggers and reviewers who cover the adult entertainment industry to promote the platform and its opportunities for influencers.
• Social media personalities: Collaborate with social media influencers who have a large following and are comfortable discussing adult topics.
• Talent scouts: Engage talent scouts who specialize in finding and recruiting performers for the adult entertainment industry.

Content Creation Ideas

• "Day in the life" videos: Showcasing the daily routines of successful Pornhub performers.
• Tutorials and workshops: Providing guidance on how to create high-quality adult content.
• Interviews with Pornhub executives: Discussing the platform's vision and opportunities for influencers.
• Success stories: Featuring influencers who have achieved significant success on Pornhub.
• Behind-the-scenes content: Giving viewers a glimpse into the production process of Pornhub content.
• Challenges and contests: Encouraging aspiring influencers to create and share their own content for a chance to win prizes and recognition.