MyInfluencer
Brief

Influencers for parenting and mom

Mom influencers aged 25-40, active on Instagram, YouTube, or TikTok, creating content on parenting and motherhood.

Research Insight & Analysis

  • Parenting Bloggers/Vloggers: These influencers often share personal experiences, product reviews, and parenting tips, making them relatable and trustworthy to the target audience.

  • Mommy Instagrammers: Influencers who share daily life content, including family activities and product recommendations, can effectively reach mothers who are active on social media.

  • Family YouTubers: These influencers create video content that showcases family life, product usage, and parenting challenges, appealing to visual learners and those who prefer video content.

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