Brief
influencers in nepal for collaboration for clothing brands
Fashion and lifestyle influencers in Nepal, active on Instagram, TikTok, and YouTube, creating content related to fashion, styling tips, and clothing hauls.
Research Insight & Analysis
The brand is a clothing brand looking to collaborate with influencers in Nepal. To position the brand effectively in the existing market, it is essential to highlight unique selling points such as quality, design, cultural relevance, and affordability. Emphasizing local craftsmanship, sustainable practices, or exclusive collections can also create a strong market presence.
The ideal customer profile for a clothing brand in Nepal would include:
- Young Adults (18-35 years old): Fashion-conscious individuals who are active on social media and follow the latest trends.
- Urban Dwellers: Residents of major cities like Kathmandu, Pokhara, and Lalitpur who have higher disposable incomes and are more likely to spend on fashion.
- Students and Young Professionals: Individuals who are looking for stylish yet affordable clothing options for daily wear, college, or work.
- Fashion Enthusiasts: People who are interested in unique and trendy clothing items and are willing to experiment with their style.
Fashion Bloggers and Stylists
These influencers can showcase the clothing brand through styling tips, outfit ideas, and fashion hauls. They can reach fashion-conscious young adults and urban dwellers effectively.
Lifestyle Influencers
Influencers who focus on lifestyle content can integrate the clothing brand into their daily routines, travel diaries, and personal stories. This approach can resonate well with students and young professionals.
Local Celebrities and Public Figures
Collaborating with well-known personalities in Nepal can provide the brand with a significant boost in visibility and credibility. These influencers can reach a broad audience, including fashion enthusiasts.
Micro-Influencers
Influencers with a smaller but highly engaged following can create authentic and relatable content. They can help build a loyal customer base by promoting the brand through personal recommendations and reviews.
General Ideas
- Outfit of the Day (OOTD): Daily posts featuring different outfits from the brand.
- Unboxing and Try-On Hauls: Videos showcasing new collections and the influencer's first impressions.
- Seasonal Lookbooks: Curated collections for different seasons or occasions.
Creative Ideas
- Cultural Fusion: Highlighting how the brand's clothing can be styled with traditional Nepali attire.
- Behind-the-Scenes: Sharing the design and production process to emphasize quality and craftsmanship.
- Sustainable Fashion: Promoting eco-friendly practices and sustainable materials used by the brand.
- Interactive Challenges: Hosting fashion challenges or contests where followers can participate and win prizes.
By leveraging these strategies, the clothing brand can effectively collaborate with influencers in Nepal to reach its target audience and create engaging content that resonates with potential customers.
Influencer Match List
Influencer Matching Criteria
Extracted from Campaign Brief & Market Analysis
- Target Market
- Influencers in Nepal for clothing brands
- Campaign Objectives
- Looking for fashion and lifestyle influencers in Nepal to collaborate with for promoting clothing brands. Ideal influencers should be active on Instagram, TikTok, and YouTube, and create content related to fashion, styling tips, and clothing hauls.
- Influencer Persona
- Fashion and lifestyle influencers in Nepal, active on Instagram, TikTok, and YouTube, creating content related to fashion, styling tips, and clothing hauls.
- Content Themes
- #NepalFashion #NepalClothing #NepaliStyle
- Platform
- YouTube,Instagram
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#1.VATS MEDIA
@VATS MEDIA
Vats Media is the promotor of traditional and cultural style of fashion and searches the hidden talents within his or herself. We find out the talanted one and provide them groomings from international experts & trainers of the fashion world and along with this we also provide them a platform in the world of glamour.
Vats Media is a female oriented organization which believes in empowering girls/ladies to live a life of honour and dignity.
Vats Media was founded by Roshan Vats.+91 9813431931
Followers:
4.6K|
Micro Influencer
Engagement Rate:
0.7%
Avg. View:
871
Location:
IN
Fit for"Influencers in Nepal for clothing brands"
This influencer promotes traditional and cultural fashion, which could align with the brand's interest in clothing. However, the overall focus on empowerment and grooming rather than direct fashion content may limit the effectiveness of collaboration. The engagement rate is moderate, but the content does not fully meet the brand's expectations.
#2.Bishnu Giri Africa
@Bishnu Giri Africa
Hello friends welcome to my YouTube channel.
let's share friendship between Nigeria and Nepal.
I will be posting behind the scene of my Viral tiktok videos, vlogging ,fun with African people
lets share some love and prosperity
Please do subscribe my channel and hit the bell icons for latest updates.
Stay tuned.
Followers:
60.7K|
Micro Influencer
Engagement Rate:
9.7%
Avg. View:
53131
Location:
NP
Fit for"Influencers in Nepal for clothing brands"
This influencer has a strong focus on cultural content and behind-the-scenes videos, which could align with the brand's interest in local fashion events. However, the primary focus is not on fashion or styling tips, which limits the potential for collaboration. The engagement rate is high, but the content does not directly match the brand's needs.
#3.Josie
@Josie
Hi I'm Josie! Subscribe for daily vlogs of our life in the Cotswolds
Cotswolds based Beauty, Fashion & Lifestyle blogger.
- - - PR & General Enquiries - - -
If you'd like to work with Fashion Mumblr (that's me!) or just fancy saying 'Hello!' then drop me an email to Josie@fashionmumblr.com.
Followers:
553.0K|
Macro Influencer
Engagement Rate:
0.2%
Avg. View:
20523
Location:
Fit for"Influencers in Nepal for clothing brands"
This influencer focuses on beauty, fashion, and lifestyle content, which aligns with the brand's requirements. However, the lack of a specific location may hinder their ability to connect with the target audience in Nepal.
#4.Karya clothing
@Karya clothing
Limited Edition,Limited Stock‼️
- Fixed Price 🙏🏻
- No Refund / Exchange within 2days
- Delivery all over Nepal🇳🇵
📍Location Below ⬇️📞 9705630155
Followers:
10.0K|
Micro Influencer
Engagement Rate:
0.8%
Avg. View:
11076
Location:
Nepal
Fit for"Influencers in Nepal for clothing brands"
This influencer focuses on clothing and has a decent engagement rate, but the content does not explicitly mention fashion styling or lifestyle themes. The tone is more promotional, which may not align with the brand's desired authentic integration of products. Thus, while there is some alignment, this influencer is not a perfect fit for the campaign.
#5.Iesha Gilchrist
@Iesha Gilchrist
You found me for a reason🫶🏽
Hey boo! I’m Iesha; a lifestyle & fashion vlogger who loves to mix luxury & thrifted finds to create unique and signature style outfits. Fashion isn't my only passion - I'm also dedicated to living a healthy lifestyle and sharing my beauty tips with my followers.
Join me as I explore the world of fashion, beauty, and healthy living. From high-end fashion to budget-friendly finds, I'm here to show you how to look and feel your best. Follow me for fashion inspiration, beauty tips, and healthy lifestyle choices. Let's discover new trends, try new things, and inspire each other to live our best lives!
For partnerships 👉🏽 collab@ieshathegr8.com
Followers:
230.0K|
Macro Influencer
Engagement Rate:
0.0%
Avg. View:
28686
Location:
US
Fit for"Influencers in Nepal for clothing brands"
This influencer creates lifestyle and fashion content, which aligns with the brand's needs. However, they are based in the US, which may limit their ability to connect with the target audience in Nepal.
#6.Celebrity Style
@Celebrity Style
Hi guys, This channel is about Celebrity Style, Fashion and Moments ❤️ Blackpink, Aespa, Babymonster, Newjeans, Twice, Red Velvet, Itzy, (G)I-DLE, etc.
Thank you so much!😍😍😍
Followers:
220.0K|
Macro Influencer
Engagement Rate:
0.1%
Avg. View:
3504
Location:
US
Fit for"Influencers in Nepal for clothing brands"
This influencer focuses on celebrity fashion and style, which aligns with the brand's interest in fashion content. However, they are based in the US and may not effectively reach the Nepalese audience, limiting their fit for the campaign.