MyInfluencer
Brief

srm around 1 k followers

Nano-influencers with around 1,000 followers

Research Insight & Analysis

Given the requirement of influencers with around 1,000 followers, micro-influencers would be ideal. These influencers often have a more engaged and loyal following. Suitable types of influencers include:

  • Eco-friendly lifestyle bloggers: They can authentically promote the product to an audience that values sustainability.
  • Skincare enthusiasts: They can provide detailed reviews and skincare routines incorporating the product.
  • Health and wellness influencers: They can highlight the product's natural ingredients and benefits for overall well-being.

Each type of influencer would reach the target customers by leveraging their niche and engaged audience, ensuring the product is promoted to those most likely to be interested.

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