Brief
influencers for a luxury jewellery business in the UK, which focuses on sustainability and awareness on environmental and cultural topics. high engagement micro influencers, focusing on topics such as fashion, lifestyle and eco-friendly pieces.
Micro-influencers in the UK who focus on fashion, lifestyle, and sustainability. They should have high engagement rates and create content related to eco-friendly and sustainable fashion.
Research Insight & Analysis
The brand is a luxury jewellery business in the UK that emphasizes sustainability and awareness of environmental and cultural topics. This positioning aligns the brand with the growing consumer demand for eco-friendly and ethically produced products. The luxury aspect appeals to high-end consumers who value quality and exclusivity, while the focus on sustainability and cultural awareness differentiates the brand from traditional luxury jewellery brands.
The ideal customer profile for this brand includes:
- Affluent Consumers: Individuals with a high disposable income who are willing to invest in luxury items.
- Eco-conscious Shoppers: Consumers who prioritize sustainability and ethical production in their purchasing decisions.
- Fashion Enthusiasts: People who follow fashion trends and are interested in unique, high-quality jewellery pieces.
- Culturally Aware Individuals: Customers who appreciate and support brands that promote cultural awareness and inclusivity.
Illustrative Examples
- Young Professionals: A 30-year-old marketing executive in London who values sustainability and enjoys staying on top of fashion trends.
- Affluent Couples: A couple in their 40s who are environmentally conscious and seek unique, high-end jewellery for special occasions.
- Fashion Influencers: A 25-year-old fashion blogger who promotes eco-friendly brands and has a significant following on social media.
High Engagement Micro-Influencers
Fashion and Lifestyle Influencers: Influencers who focus on fashion and lifestyle content, particularly those who highlight sustainable and eco-friendly brands. They can showcase the jewellery in stylish outfits and everyday settings, making it relatable to their followers.
Eco-friendly Advocates: Influencers who are known for promoting sustainability and environmental awareness. They can emphasize the brand's commitment to ethical production and eco-friendly practices, appealing to their environmentally conscious audience.
Cultural Enthusiasts: Influencers who celebrate cultural diversity and inclusivity. They can highlight the brand's efforts to promote cultural awareness, making it appealing to followers who value these principles.
General Ideas
- Sustainable Fashion Lookbooks: Collaborate with influencers to create lookbooks featuring the jewellery paired with sustainable fashion pieces.
- Behind-the-Scenes Content: Share the story behind the jewellery, including the sustainable materials and ethical production processes.
- Customer Testimonials: Feature testimonials from satisfied customers who appreciate the brand's commitment to sustainability and quality.
Creative Ideas
- Eco-friendly Challenges: Partner with influencers to create challenges that encourage followers to adopt more sustainable practices, with the jewellery as a reward or highlight.
- Cultural Stories: Collaborate with influencers to share stories and traditions from different cultures, showcasing how the jewellery aligns with these narratives.
- Virtual Events: Host virtual events or live streams with influencers, where they can discuss sustainability, fashion, and cultural awareness while showcasing the jewellery.
By leveraging these strategies, the brand can effectively reach its target audience and build a strong, engaged community around its values and products.
Curated Influencer List - Searching
#1.Buvea Jewels
85%
Match Score
@Buvea Jewels
Dive Into The Charm Of Modernity With Our Jewelery ; It’s Not Just An Accessory , It’s The Mirror To Your Soul’s Beauty✨
Followers:
22|
Nano Influencer
Engagement Rate:
31.8%
Avg. View:
173
Location:
Fit for"Sustainable luxury jewellery in the UK"
This influencer focuses on lab-grown diamonds and sustainable luxury, which aligns perfectly with the brand's focus on eco-friendly and sustainable fashion. The content style and tone are also a good match.
#2.
85%
Match Score
@
Jewelry inspired by nature_ released in small batches to ensure a philosophy of using materials as a gift and living in harmony with our environment.
Followers:
3.0K|
Micro Influencer
Engagement Rate:
1.0%
Avg. View:
994
Location:
Fit for"Sustainable luxury jewellery in the UK"
This influencer focuses on eco-friendly jewelry and storytelling, which aligns perfectly with the brand's focus on sustainability. The content style and tone are also a good match.
#3.Heritage Jewel Creations
80%
Match Score
@Heritage Jewel Creations
Unique pieces
Handcrafted luxury
Fine antique jewelry
Custom bridal designs
Followers:
0|
Nano Influencer
Engagement Rate:
NaN%
Avg. View:
NaN
Location:
Fit for"Sustainable luxury jewellery in the UK"
This influencer promotes sustainable and eco-friendly jewelry, which aligns perfectly with the brand's focus. The content style and tone are also a good match.
#4.Kaira
@Kaira
Joyería y accesorios de autor hechos a mano.
Empoderamos la unicidad de la mujer.
Contemporary jewelry.
Made in Buenos Aires.
Worldwide Shipping.
Followers:
19.5K|
Micro Influencer
Engagement Rate:
0.2%
Avg. View:
1702
Location:
Argentina
Fit for"Sustainable luxury jewellery in the UK"
This influencer promotes eco-friendly and handmade jewelry, which aligns well with the brand's focus on sustainability. The content style and tone are also a good match.
#5.VOVER Jewelry Design
@VOVER Jewelry Design
💍Gioielli artigianali in bronzo
🌊Ispirati alla forza del mare e dell'animo
✨Eleva il tuo stile unico con personalità
🏆Osare
#voverjewelrydesign
Followers:
2.4K|
Micro Influencer
Engagement Rate:
2.2%
Avg. View:
1341
Location:
Italy
Fit for"Sustainable luxury jewellery in the UK"
The account focuses on eco-friendly jewelry and unique designs, aligning well with the brand's focus on sustainability. The content style and tone are also a good match.
#6.
@
ASHLEY ANN PHOTOS
Social Media Manager + Photographer
📍California
📬 bookings@ashleyannphotos.com
Followers:
2.9K|
Micro Influencer
Engagement Rate:
0.5%
Avg. View:
1453
Location:
United States
Fit for"Sustainable luxury jewellery in the UK"
The account focuses on ethical fashion and summer styles, which aligns with the brand's values. However, the content seems more focused on photography and general fashion rather than jewelry specifically.
#7.Virtual Avocado
@Virtual Avocado
🥑 Avocado makes Everything Awesome.
Followers:
61|
Nano Influencer
Engagement Rate:
47.5%
Avg. View:
NaN
Location:
Fit for"Sustainable luxury jewellery in the UK"
The account focuses on premium quality and ethical fashion, which aligns well with the brand's values. However, it seems to be promoting a brand rather than being an individual influencer.
#8.
@
Saving cool shit from landfills since 2023.
Followers:
32|
Nano Influencer
Engagement Rate:
0.0%
Avg. View:
NaN
Location:
Fit for"Sustainable luxury jewellery in the UK"
This account promotes vintage and sustainable fashion, aligning well with the brand's focus on eco-friendly pieces. However, it appears to be a self-promotional account rather than an individual influencer.
#9.The HUB - Hospice Unique Boutique
@The HUB - Hospice Unique Boutique
#TheHUB is a non-profit, upscale resale boutique in Ashland, Oregon raising funds for end-of-life care at Celia's House and @so_friendsofhospice. 💕
Followers:
918|
Nano Influencer
Engagement Rate:
1.6%
Avg. View:
351
Location:
United States
Fit for"Sustainable luxury jewellery in the UK"
The account focuses on sustainable fashion and unique craftsmanship, aligning well with the brand's values. However, it appears to be a self-promotional account rather than an individual influencer.
#10.Mexchico
@Mexchico
📍Based in Austin, crafted in Mexico
Clothing, Accessories & Home Goods Handcrafted by Artisans in Mexico 🌵🦋
Followers:
3.1K|
Micro Influencer
Engagement Rate:
0.4%
Avg. View:
331
Location:
United States
Fit for"Sustainable luxury jewellery in the UK"
The account focuses on ethical and sustainable fashion, aligning well with the brand's values. However, it appears to be a self-promotional account rather than an individual influencer.
#11.CouLture Migrante
@CouLture Migrante
la sartoria sociale di Como: un luogo di formazione | creazione di prodotti unici e sostenibili | integrazione sociale e lavorativa
Followers:
1.9K|
Micro Influencer
Engagement Rate:
1.8%
Avg. View:
755
Location:
Italy
Fit for"Sustainable luxury jewellery in the UK"
The account promotes ethical and sustainable fashion, aligning well with the brand's values. However, it appears to be a self-promotional account rather than an individual influencer.
#12.KAAMNA
@KAAMNA
Luxury ≠ Destruction
👝 Sustainable Fashion Accessories House
🌿 Cruelty Free, Conscious and Innovative
🌏 Designed & Made In India, For Global Citizens
Followers:
983|
Nano Influencer
Engagement Rate:
2.4%
Avg. View:
321
Location:
India
Fit for"Sustainable luxury jewellery in the UK"
The account focuses on sustainable luxury and ethical fashion, aligning well with the brand's values. However, it appears to be a self-promotional account rather than an individual influencer.
#13.Montparel
@Montparel
Sportswear, activewear and basics at the best price
Followers:
57|
Nano Influencer
Engagement Rate:
0.0%
Avg. View:
6
Location:
Fit for"Sustainable luxury jewellery in the UK"
The account promotes sustainable and ethical fashion, aligning well with the brand's values. However, it appears to be a self-promotional account rather than an individual influencer.
#14.Calcul
@Calcul
As seen on Vogue Business
Sustainable fashion Brand
Natural Dyeing
Cultural sustainability
Followers:
1.2K|
Micro Influencer
Engagement Rate:
0.8%
Avg. View:
399
Location:
Ghana
Fit for"Sustainable luxury jewellery in the UK"
The account promotes cultural sustainability and natural dye fashion, aligning well with the brand's values. However, it appears to be a self-promotional account rather than an individual influencer.
#15.TimoCotton-Vero Pillitteri
@TimoCotton-Vero Pillitteri
Prendas atemporales,Lujo sustentable ,diseño ético y consciente con tintesnaturales .
Solo venta online.No hacemos vtas. mayoristas-. Envíos a 🇦🇷🚛♻️-
Followers:
47.4K|
Micro Influencer
Engagement Rate:
0.0%
Avg. View:
1938
Location:
Argentina
Fit for"Sustainable luxury jewellery in the UK"
The account focuses on sustainable fashion and natural dyes, aligning well with the brand's values. However, it appears to be a self-promotional account rather than an individual influencer.
#16.Divine SXM
@Divine SXM
Distributor of Swarovski, Swatch, Trollbeads, Misaki and Olive on St.Maarten.
Where elegance is affordable
Followers:
72|
Nano Influencer
Engagement Rate:
0.0%
Avg. View:
30
Location:
Fit for"Sustainable luxury jewellery in the UK"
The account promotes sustainable fashion and vibrant designs, aligning well with the brand's values. However, it appears to be a self-promotional account rather than an individual influencer.
#17.stuffs.nyc
@stuffs.nyc
Followers:
0|
Nano Influencer
Engagement Rate:
NaN%
Avg. View:
NaN
Location:
Fit for"Sustainable luxury jewellery in the UK"
The account is centered around fashion innovation and sustainability, which aligns well with the brand's values. However, it seems to be promoting an event rather than being an individual influencer.
#18.Gypsy & Caravan Found Objects
@Gypsy & Caravan Found Objects
60% off all!
Over 12 yrs Curated Fashion!
We Style- DM to Buy!
GYPSY
Mon - Tues 12 -5
Wed-Sat 11-6
Sun 11-5
CARAVAN
Th & Fri 1 - 6
Sat & Sun 12-5
Followers:
5.5K|
Micro Influencer
Engagement Rate:
0.0%
Avg. View:
289
Location:
Canada
Fit for"Sustainable luxury jewellery in the UK"
The account promotes sustainable fashion and vintage clothing, which aligns well with the brand's values. However, it appears to be a self-promotional account rather than an individual influencer.
#19.Working 925 Jewelry ✨
@Working 925 Jewelry ✨
Some girl's girls selling some Sterling 💕
➳ #SterlingSilver (925) #Jewelry
➳ #Vintage
➳ #Designer
➳ #Antique + #Collectibles
Followers:
1.4K|
Micro Influencer
Engagement Rate:
0.5%
Avg. View:
146
Location:
United States
Fit for"Sustainable luxury jewellery in the UK"
The account focuses on vintage and sophisticated jewelry, which aligns well with the brand's focus on luxury. However, it appears to be a self-promotional account rather than an individual influencer.
#20.Ninas Art City
@Ninas Art City
#Handart #handmade jewellery #artwork #drawing #Sketch #draw #creative #artist #potterypainting #ribbonart
Followers:
104|
Nano Influencer
Engagement Rate:
13.5%
Avg. View:
114
Location:
Fit for"Sustainable luxury jewellery in the UK"
This account focuses on handmade jewelry, which aligns with the brand's emphasis on sustainability. However, it appears to be a self-promotional account rather than an individual influencer, making it less suitable for collaboration.
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