Influencers with expertise in finance or architecture, aged 25-45, active on LinkedIn/Twitter, focusing on financial analysis or architectural design.

Product Positioning

The query seems to be focused on the design units of Bank of China outlets and their market share. However, to position a product or service effectively, it is crucial to understand the unique selling propositions and how they fit into the current market landscape. For a financial institution like the Bank of China, positioning could focus on reliability, global reach, and innovative financial solutions. Highlighting these aspects can differentiate the brand in a competitive market.

Target Customers

The ideal customer profile for a financial institution like the Bank of China would include:

• Business Professionals: Individuals or companies looking for reliable banking services with international capabilities.
• Investors: People interested in investment opportunities and financial growth.
• Young Adults: Millennials and Gen Z who are starting their financial journeys and are looking for modern banking solutions.

Potential Influencer Matches

• Financial Experts: Influencers who specialize in financial advice and investment strategies can effectively reach business professionals and investors.
• Lifestyle Bloggers: Those who focus on personal finance and lifestyle can appeal to young adults by showcasing the benefits of modern banking solutions.
• Tech Enthusiasts: Influencers who cover technology and innovation can highlight the bank's digital services and appeal to a tech-savvy audience.

Content Creation Ideas

• Financial Tips Series: Create a series of posts or videos offering financial advice and tips, featuring influencers sharing their personal experiences with the bank.
• Behind-the-Scenes Tours: Showcase the design and functionality of Bank of China outlets through virtual tours or influencer visits.
• Customer Success Stories: Share stories of customers who have achieved financial success with the help of the bank's services.
• Interactive Webinars: Host webinars with influencers discussing financial planning and investment strategies, engaging the audience with Q&A sessions.