Anime enthusiasts in Colombia, aged 18-35, active on Instagram, YouTube, or TikTok, creating anime-related content.

PositionThe focus is Colombia suggesting a niche market within. product or service should be positioned to appeal to anime leveraging the of culture in. anime streaming events related to anime. Positioning should emphasize authenticity, community engagement, and a deep understanding of anime Target Customers profile includes:

• **Anime Enthusiasts: Individuals who actively watch anime, read manga, and participate in events-Young Adults Typically aged 15-30,-savvy and engage with digital content.
• Community Participants Those who part of, conventions anime merchandise, and teenagers who follow anime series Potential- Anime Influ review anime series and movies, providing recommendations. They can engage audiences new releases Individuals who create and showcase costumes of anime characters. They can attract attention through visual content participation Anime Artists: who produce fan art or original anime. They connect collaborations.

These influencers can the target customers by sharing relatable content, participating in anime events, with through social media platforms.

Content- Anime Series Reviews influencers to reviews of popular or upcoming anime series aspects and personal- Challenges contests showcase their costumes, encouraging audience participation Competitions fan competitions with influencers, promoting creativity and community engagement.

• Behind-the-Scenes Content: Share behind-the-scenes content of influencer offering insights content ideas aim to engage the anime community, foster and create shareable content that resonates with the target audience.