Influencers with 20-25K followers who are active in creating and judging video content, particularly on Instagram or TikTok. They should have experience in filmmaking, video editing, or social media content creation.

Product Positioning

The user's query is about finding influencers with 20-25K followers to judge a reel-making event. This suggests that the product or service being promoted is likely related to social media content creation, possibly targeting aspiring content creators or social media enthusiasts. The event could be positioned as an opportunity for participants to showcase their creativity, gain exposure, and receive feedback from established influencers.

Target Customers

The ideal customer profile for this event would include:

• Aspiring Content Creators: Individuals who are looking to break into the social media space and want to learn from more experienced influencers.
• Social Media Enthusiasts: People who are passionate about creating and consuming content on platforms like Instagram, TikTok, and YouTube.
• Young Adults and Teenagers: Typically, the age group that is most active on social media and interested in such events.

Illustrative examples:

1. A 20-year-old college student who creates fashion and lifestyle content on Instagram.
2. A 17-year-old high school student who enjoys making dance and lip-sync videos on TikTok.
3. A 25-year-old freelance photographer looking to expand their reach through creative reels.

Potential Influencer Matches

Given the requirements, the following types of influencers would be suitable:

• Micro-Influencers (20-25K followers): These influencers have a more engaged and loyal following, which can be beneficial for judging and promoting the event.
• Content Creators Specializing in Reels: Influencers who are known for their creative and high-quality reels on Instagram or TikTok.
• Niche Influencers: Those who focus on specific content areas like fashion, travel, food, or lifestyle, which can attract a diverse range of participants.

Content Creation Ideas

To promote the reel-making event and engage the target audience, consider the following content ideas:

• Announcement Reels: Create engaging reels to announce the event, featuring the influencers who will be judging.
• Behind-the-Scenes Content: Share behind-the-scenes footage of the preparation for the event, including interviews with the judges.
• Tutorials and Tips: Have the influencers create short tutorials or tips on how to make engaging reels, which can attract aspiring content creators.
• Participant Highlights: Feature some of the best submissions in reels to generate excitement and encourage more participation.
• Live Q&A Sessions: Organize live sessions with the judges where they can answer questions and provide insights on content creation.

By leveraging these strategies, the event can attract a wide range of participants and create a buzz on social media platforms.