Influencers who provide financial advice, investment tips, and strategies for making money. They should be based in the UK and have a minimum of 10,000 followers on any social media platform.

Product Positioning

The query does not specify a particular product or service, but it does mention "money making influencers." This suggests that the campaign could be related to financial products, investment opportunities, entrepreneurial ventures, or personal finance advice. The brand or product can be positioned as a reliable and innovative solution for individuals looking to improve their financial situation, gain financial literacy, or explore new income streams.

Target Customers

Based on the positioning, the ideal customer profile would likely include:

• Young Professionals: Individuals in their 20s and 30s who are starting their careers and looking to manage their finances better.
• Aspiring Entrepreneurs: People interested in starting their own businesses or side hustles.
• Investors: Individuals looking to invest in stocks, real estate, or other financial instruments.
• Students: University students or recent graduates who are keen on learning about financial independence and wealth-building strategies.

Illustrative examples:

• A 28-year-old marketing professional looking to invest in stocks.
• A 22-year-old recent graduate interested in starting an online business.
• A 35-year-old IT specialist exploring real estate investment opportunities.

Potential Influencer Matches

Given the target audience and the nature of the product, the following types of influencers would be suitable:

Financial Advisors

Influencers who provide financial advice, investment tips, and money management strategies. They can help educate the audience and build trust in the product.

Entrepreneurial Influencers

Content creators who share their entrepreneurial journey, business tips, and success stories. They can inspire and motivate the audience to explore new income streams.

Personal Finance Bloggers

Influencers who focus on budgeting, saving, and personal finance management. They can offer practical advice and relatable content to the audience.

Lifestyle Influencers

Influencers who incorporate financial tips into their broader lifestyle content. They can reach a wider audience and integrate the product into everyday scenarios.

Content Creation Ideas

To align with the brand and have the potential to go viral, consider the following content topics and ideas:

Financial Tips and Tricks

• "Top 5 Investment Strategies for Beginners"
• "How to Save £500 in 3 Months"
• "The Ultimate Guide to Budgeting for Young Professionals"

Success Stories

• "How I Turned My Side Hustle into a Full-Time Business"
• "From Debt to Financial Freedom: My Journey"
• "Real Estate Investment: A Beginner's Success Story"

Interactive Content

• "Live Q&A: Ask Me Anything About Personal Finance"
• "30-Day Money Saving Challenge"
• "Investment Portfolio Review: What’s in My Portfolio?"

Collaborations and Giveaways

• Partner with influencers for exclusive webinars or workshops on financial literacy.
• Run giveaways for financial planning tools or investment starter kits.

By leveraging these content ideas and collaborating with the right influencers, the campaign can effectively reach and engage the target audience, driving interest and conversions for the product or service.