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Hilton Arabia is launching its new resorts and locations in November across Riyadh, Abu Dhabi, Qatar, and Dubai. To promote the launch, Hilton is focusing on Arabic-speaking social media channels and wants to collaborate with influencers who will create engaging high-quality content. **Key Details:** - **Markets:** Riyadh, Abu Dhabi, Qatar, Dubai - **Target Influencers:** - Nano influencers (10-100k followers) - Arabic-speaking influencers, expats + locals - Influencers must be based in one of the four markets - Target segments: Families and couples

Arabic-speaking nano influencers (10-100k followers) based in Riyadh, Abu Dhabi, Qatar, or Dubai, targeting families and couples.

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Nano Influencers (10-100k followers)

  • Family-Oriented Influencers: Influencers who share content about family life, parenting tips, and family travel. They can showcase the family-friendly aspects of the resorts.
  • Couple Travel Influencers: Influencers who focus on couple travel experiences, romantic getaways, and relationship advice. They can highlight the romantic and luxurious features of the resorts.
  • Local Lifestyle Influencers: Influencers who are well-known within their local communities and share content about local events, attractions, and lifestyle. They can attract both expats and locals to the resorts.

Arabic-Speaking Influencers

  • Expats and Locals: Influencers who are either expatriates or locals in the target markets and communicate primarily in Arabic. This ensures the content resonates with the target audience.

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