简介
Wakefit has introduced a temperature controlled mattress named "Regul8". Its price is around 40000 and dominant in Tier 11 cities of India. Target audience is age above 25 years male & female
Influencers who focus on lifestyle, home improvement, and comfort, appealing to an audience above 25 years old in Tier 1 cities of India.
研究洞察与分析
Wakefit's "Regul8" is a temperature-controlled mattress priced around ₹40,000, targeting Tier 1 cities in India. This product can be positioned as a premium, innovative solution for enhancing sleep quality by maintaining an optimal sleeping temperature. Given the increasing awareness about sleep health and the growing disposable income in Tier 1 cities, "Regul8" can be marketed as a must-have for health-conscious individuals who value comfort and technology in their daily lives.
The ideal customer profile for "Regul8" includes:
- Age Group: Above 25 years
- Gender: Both male and female
- Location: Tier 1 cities in India
- Income Level: Middle to upper-middle class, with a higher disposable income
- Lifestyle: Health-conscious, tech-savvy, and willing to invest in premium home products
Illustrative Examples
- Young Professionals: Individuals in their late 20s to early 30s who are working in corporate jobs and are looking for ways to improve their sleep quality due to their hectic schedules.
- Newly Married Couples: Couples who are setting up their new homes and are willing to invest in high-quality, comfortable, and technologically advanced home products.
- Health Enthusiasts: People who are into fitness and overall well-being, and understand the importance of good sleep in maintaining a healthy lifestyle.
Health and Wellness Influencers
These influencers focus on overall well-being, including sleep health. They can highlight the benefits of a temperature-controlled mattress in improving sleep quality.
Tech Reviewers
Tech influencers who review innovative home products can showcase the technological aspects of "Regul8", explaining how it works and its benefits.
Lifestyle Bloggers
Lifestyle influencers who cover home decor and premium lifestyle products can present "Regul8" as a luxurious addition to a modern home.
Fitness Influencers
Fitness enthusiasts who emphasize the importance of recovery and good sleep can promote the mattress as a tool for better recovery and overall health.
General Ideas
- Product Reviews: Detailed reviews by influencers explaining the features and benefits of "Regul8".
- Unboxing Videos: First impressions and unboxing experiences to create excitement and curiosity.
- Testimonials: Real-life testimonials from users who have experienced improved sleep quality.
Creative Ideas
- Sleep Challenges: Influencers can take up a sleep challenge using "Regul8" and document their sleep patterns and improvements over a month.
- Home Makeover Series: Collaborate with lifestyle influencers to include "Regul8" in a home makeover series, showcasing it as a key element of a comfortable bedroom.
- Tech Explainers: Tech influencers can create detailed explainer videos on how the temperature control technology works and its benefits.
- Fitness Recovery Stories: Fitness influencers can share their recovery stories, emphasizing how "Regul8" has helped them achieve better rest and recovery.
By leveraging these strategies, Wakefit can effectively reach and engage their target audience, driving awareness and sales for the "Regul8" mattress.
匹配的KOL列表
网红匹配标准
从活动简介和市场分析中提取
- 目标市场
- Temperature controlled mattress for Tier 1 cities
- 活动目标
- Wakefit is promoting its new temperature controlled mattress, 'Regul8', priced around 40000 INR. The target audience is males and females above 25 years old, primarily in Tier 1 cities of India. We are looking for influencers who can create engaging content related to lifestyle, home improvement, and comfort.
- 网红画像
- Influencers who focus on lifestyle, home improvement, and comfort, appealing to an audience above 25 years old in Tier 1 cities of India.
- 内容主题
- #SleepBetter #HomeComfort #SmartLiving
- 平台
- YouTube,Instagram
优化搜索
编辑您的需求
解锁更多匹配项
查看完整列表
17+使用快速搜索找到的候选人
筛选
#1.HT Lifestyle
85%
匹配分数
@HT Lifestyle
HT Lifestyle helps Men & Women upgrade every aspect of daily life! From the latest in fashion & beauty trends, health & wellness tips to daily mindfulness & fitness routines, food & drink solutions and even travel tips, we’ve got you covered. Join us for your daily dose of exercise, meditation, diet tips, recipes & style guide.
Followers:
38.5K|
Micro Influencer
Engagement Rate:
0.0%
Avg. View:
510
Location:
IN
适合"Temperature controlled mattress for Tier 1 cities"
This channel covers a wide range of lifestyle topics including health, wellness, and home improvement, making it a good fit for promoting the 'Regul8' mattress to the target audience in India.
#2.X Gear
@X Gear
Welcome to X Guru!
On our channel, you'll discover the latest and greatest home products and car accessories. We provide tips, tricks, and tutorials to help you get the most out of your gadgets and appliances, making your life easier and more efficient.
Whether you're a car enthusiast, a busy homemaker, or someone who loves exploring the newest trends in home technology, there's something for you here.
So why wait? Subscribe to our channel today and join our community.
Thank you for watching! ♥️
Followers:
6.7K|
Micro Influencer
Engagement Rate:
0.3%
Avg. View:
1740
Location:
IN
适合"Temperature controlled mattress for Tier 1 cities"
This channel focuses on home products and car accessories, which aligns with the home improvement aspect but may not fully cover the lifestyle and comfort themes required by the brand.
#3.Mr Smart
@Mr Smart
Your mental and emotional well-being, your peace of mind, your physical health and your finances are dear to Mr. Smart. He will inspire you to live a smart, intentional and healthy life physically, mentally, emotionally and financially. Mr. Smart will accompany you through this philosophical as well as the tactical journey. He believes that Stoicism is one of the few philosophies of life which can enable us to have a satisfied and successful life.
Join your friendly guide, Mr. Smart, in his endeavor to adopt and promote Smart Living.
Note: InSol360 is managing all operations of this YouTube channel and the website MrSmart.Org
Followers:
18.1K|
Micro Influencer
Engagement Rate:
0.0%
Avg. View:
271
Location:
US
适合"Temperature controlled mattress for Tier 1 cities"
This channel focuses on mental and emotional well-being, which aligns with the comfort aspect but may not fully cover the lifestyle and home improvement themes required by the brand.
#4.Quirky Geekery
@Quirky Geekery
Home Automation for everyone.
Reviews, Tips, Tutorials
Followers:
861|
Nano Influencer
Engagement Rate:
0.8%
Avg. View:
399
Location:
IN
适合"Temperature controlled mattress for Tier 1 cities"
This channel focuses on home automation, which is somewhat related to home improvement but not directly aligned with the lifestyle and comfort themes required by the brand.
#5.Smart Living
@Smart Living
If you're new to home automation or want to learn more about the topic, then you came to the right place! Home automation can be easy if you have the right people helping you. Our goal is to educate everyone on how smart devices can help you improve your home. If you're still on the fence about purchasing smart devices, we hope that our videos will convince you that making your home smart will be beneficial to everyone in your household. If you already have smart devices, then we hope that our videos will be able to help you maximize these smart devices and help you live smarter.
We are a home automation company and most of the products we sell can be installed by anyone save for our smart switches, which should be installed by an electrician. If you do decide to convert your home into a smart home, please visit www.smartliving.ph to learn about our products. If you need help, we are just an email away.
Be smart. Live smart.
SMARTLIVING.PH
Your Partner in Building a Smarter Home.
Followers:
329|
Nano Influencer
Engagement Rate:
14.2%
Avg. View:
4999
Location:
PH
适合"Temperature controlled mattress for Tier 1 cities"
This channel focuses on home automation, which is somewhat related to home improvement but not directly aligned with the lifestyle and comfort themes required by the brand.
#6.Stella Ceramics
@Stella Ceramics
Followers:
2.3K|
Micro Influencer
Engagement Rate:
52.8%
Avg. View:
19015
Location:
适合"Temperature controlled mattress for Tier 1 cities"
The channel lacks a clear description and focus, making it difficult to determine alignment with the brand's requirements.