MyInfluencer
Beijing Influencers - Everything you need to find ideal influencers

Beijing influencers are redefining the social media landscape with their unique content, creativity, and cultural insights. As the heart of China's political, cultural, and educational sectors, Beijing is home to a diverse group of influencers who specialize in a wide array of interests. From lifestyle and fashion to technology and food, Beijing influencers are capturing the essence of the city while engaging their audience in meaningful ways.

Empowering Beijing Influencers: The Ultimate Guide

Lifestyle and Fashion

Beijing influencers excel in showcasing the latest trends in lifestyle and fashion. With an eye on both local and international trends, these influencers offer a blend of traditional Chinese aesthetics with modern styles. Popular themes include:

  • Traditional Chinese Fashion: Often focusing on Hanfu and Qipao attire.
  • Street Style: Capturing the chic lifestyle in Beijing’s bustling urban areas.
  • High Fashion: Featuring luxury brands and high-end fashion events like Beijing Fashion Week.

Technology and Innovation

Beijing, as China's tech hub, is brimming with influencers focused on technology and innovation. These influencers highlight:

  • Startups and Entrepreneurs: Showcasing Beijing’s vibrant startup scene.
  • Tech Reviews: Offering in-depth reviews of the latest gadgets and software.
  • AI and Robotics: Covering the advancements in artificial intelligence and robotics.

Food and Gastronomy

Beijing’s food scene is a mix of traditional and contemporary cuisine. Influencers in this space focus on:

  • Traditional Beijing Cuisine: Including iconic dishes like Peking duck.
  • Street Food Tours: Exploring the bustling food markets and local delicacies.
  • Fine Dining Reviews: Featuring high-end restaurants and culinary experiences.
Discover Beijing 's Diverse Influencers
Beijing influencers on Instagram
Download List
@YC🔆晴晴👧🏻 | 台北 桃園 台中 台南 高雄 美食 旅遊 | Cheng,Yu-Ching
🍿ℍ𝕖𝕝𝕝𝕠 𝕀’𝕞 ℂ𝕚𝕟𝕕𝕪🍿 ✰ 識食物者為俊傑𝗝𝘂𝘀𝘁 𝗲𝗮𝘁 𝗶𝘁 (๑⃙⃘´༥`๑⃙⃘) ✰ 合作、宅配邀約相關請洽Line : Yc_0423 ‼️ 一律沒有無酬互惠合作 ‼️ ✰ 所有評論皆為個人感受並無受任何牽制 ✰ 歡迎小盒子私訊聊天或分享美食 ◡̈⃝ -
Followers:
254.3K|
Macro Influencer
Engagement Rate:
0.6%
Avg. View:
86591
Location:
Taiwan
Fit for"briefRewrite"
This influencer is based in Taiwan and covers food-related content, which could intersect with Beijing’s culinary scene but lacks a strong focus on the city itself.
@美食瓦斯桶💥全台走透透
臉書連結🔗 下方有 我家的白柴梨子🍐 @white_shiba_pear 我是土生土長嘉義人,我要成為#火雞肉飯 達人! 不是推薦的我就不發,不好的還發, 表示他爛到我想警示大家🥴 #台南美食 #嘉義美食 #台北美食 #高雄美食 全台通通都有 單眼📷canon80D 手機相機📱IPHONE 11
Followers:
41.9K|
Micro Influencer
Engagement Rate:
0.8%
Avg. View:
11801
Location:
Taiwan
Fit for"briefRewrite"
The influencer's location in Taiwan provides some relevance to Beijing, particularly through their focus on food content that can resonate with the local audience.
@Freya
7: Average 7.5-8: Good 8.5: Very Good 9-9.5: Excellent 👉🏻#RestaurantsOver8
Followers:
99.7K|
Micro Influencer
Engagement Rate:
0.0%
Avg. View:
12973
Location:
Fit for"briefRewrite"
The influencer's location is not specified, which makes it hard to gauge relevance. While they have good engagement metrics, their content doesn't strongly connect to Beijing.
@Kalvin Yeh
🕹️ @northwesternu ‘24 ✈️ #kalvintravel 🔜 Berlin🇩🇪 Milan🇮🇹 Budapest🇭🇺 🧋 @kalvin.eats Chicago / Taipei Foodie 📥 E-mail | DM for collaborations
Followers:
52.8K|
Micro Influencer
Engagement Rate:
1.8%
Avg. View:
11428
Location:
United States
Fit for"briefRewrite"
Based in the United States, the influencer has some travel-related content but lacks direct ties to Beijing. Engagement levels are decent but do not target the desired audience.
@好好|みんなが喜ぶ中国メディア
\中国の“ナニコレ⁈”を集めたメディア/ 📕中華エンタメ、美容トレンドや現地情報を最速でお届け📣 📕好好のメイクサロン▶︎ @wanghong_jp 📕好好のショップ▶︎ @haohao__shopping 🎥その他活動内容は⬇️まで
Followers:
26.1K|
Micro Influencer
Engagement Rate:
1.1%
Avg. View:
22048
Location:
Japan
Fit for"briefRewrite"
Based in Japan, this influencer creates content that could appeal to an audience interested in Chinese culture but does not directly engage with Beijing.
@Ann Cheng | TaiwanWalker
💁🏻 Columnist | World Traveller #twwalker 📦 Online Taiwan food and goods @tsiaho 📍Taiwan 台灣 + HK 香港 ✈️ 🌏 📩 [email protected]
Followers:
70.3K|
Micro Influencer
Engagement Rate:
0.0%
Avg. View:
9125
Location:
Hong Kong
Fit for"briefRewrite"
Location matches (HK), but content primarily targets Taiwan and HK audiences. Moderate engagement.
@Cindy如如
吃素,基督徒,喜歡旅遊、閱讀、寫作。 A vegetarian Christian loves to travel, read and write. #cindyrurustravel #Cindy心底話 #跟著如如吃素食 其他帳號只有 @vegcindddy @cindddysecondhand
Followers:
212.8K|
Macro Influencer
Engagement Rate:
0.0%
Avg. View:
22657
Location:
Taiwan
Fit for"briefRewrite"
Based in Taiwan, this influencer shares a variety of interests including travel and food but lacks specific ties to Beijing. High subscriber count (212823) suggests strong engagement.
@かいし
心の行くまま生きている、日本と中国育ちの中国人です。 大学時代にペルー留学/会社員時代にドミニカ共和国駐在 /現在武蔵野美術大学院生 日々とデザインの記録: @kaixi_jiang Twitter : kaixij FRaU web 連載「かいしさんの生活。」
Followers:
70.7K|
Micro Influencer
Engagement Rate:
0.6%
Avg. View:
NaN
Location:
Japan
Fit for"briefRewrite"
Located in Japan, while the influencer shares insights about Chinese culture, the connection to Beijing remains weak due to geographic distance.
@CANDISE LIN | CANTONESE TUTOR
📍GZ🇨🇳 ➡️ CA🇺🇸 🎓 PhD in Edu Psychology '13 UMD 👩🏻‍🏫 tutor Mandarin/Cantonese (dm me) Brand deal: [email protected] Name/tattoo consultation👇🏻
Followers:
524.8K|
Macro Influencer
Engagement Rate:
3.5%
Avg. View:
462078
Location:
United States
Fit for"briefRewrite"
Location (US) does not align with the key term Beijing. While they have high subscriber counts, their content focus is broad and not specifically aligned with Beijing.
@Nicholas Tan - Stormscape Luxury Hotel, Food Travel
✍🏻 [NEW] SgCafe since 2010 🏠 Hotels #StormScapeStaycation 🎥 旅遊|美食|飯店開箱 Travel YouTuber 📧 [email protected] 🎬 Latest👇🏻
Followers:
110.0K|
Macro Influencer
Engagement Rate:
0.2%
Avg. View:
12069
Location:
Singapore
Fit for"briefRewrite"
Location is Singapore with little to no direct relevance to Beijing. Content is travel-focused without specific ties to the city.
Beijing influencers on TikTok
Download List
85%
Match Score
@WaitIammeeyli
Instagram: @immeeyli Just “create” the content but not the content creator
Followers:
68.7K|
Micro Influencer
Engagement Rate:
0.1%
Avg. View:
1004
Location:
US
Fit for"briefRewrite"
This influencer is based in the US but frequently uses Beijing-related hashtags, indicating a strong interest in or connection to the city. The engagement metrics are solid with a substantial subscriber base.
80%
Match Score
@Hasani Arnold
Schwarzman Scholar Business: [email protected] 📍Beijing/NYC/Shanghai
Followers:
160.0K|
Macro Influencer
Engagement Rate:
0.7%
Avg. View:
22730
Location:
CN
Fit for"briefRewrite"
Based in China, this influencer's profile specifically mentions Beijing. High subscriber count indicates strong influence and engagement potential.
@咸鱼梦想家
Poetry and the Distance 一条有梦想的咸鱼!!!梦想家料理 分享北京出租屋的日常生活
Followers:
32.6K|
Micro Influencer
Engagement Rate:
13.2%
Avg. View:
95165
Location:
TW
Fit for"briefRewrite"
This influencer includes relevant hashtags related to Beijing and their subscriber base indicates good engagement potential. Their content focuses on lifestyle vlogs with cultural insights.
@民謠小酒館🎶
音乐让人感动,各种车载cd和u 盘➕line:huangli830
Followers:
41.7K|
Micro Influencer
Engagement Rate:
0.6%
Avg. View:
10694
Location:
TW
Fit for"briefRewrite"
Based in Taiwan, this influencer's focus on music content has some potential relevance to audiences interested in similar themes in Beijing. Good subscriber engagement bolsters their score.
@YasminvonRoon
🇮🇹Italian mom/German dad🇩🇪 📧[email protected] 我爱中国 my life in 🇨🇳
Followers:
127.5K|
Macro Influencer
Engagement Rate:
0.3%
Avg. View:
5717
Location:
IT
Fit for"briefRewrite"
Based in Italy but expressing love for China, this influencer has a substantial follower count indicating interest in Chinese culture. However, relevance to Beijing is indirect.
@sin hoe heng frozen food
大家好。我是王师傅
Followers:
16.0K|
Micro Influencer
Engagement Rate:
0.1%
Avg. View:
606
Location:
MY
Fit for"briefRewrite"
The influencer is based in Malaysia, with little to no direct relevance to Beijing. Their content primarily revolves around local interests and has a lower engagement potential for Beijing-focused campaigns.
@walking in the world 🌎
Followers:
95.0K|
Micro Influencer
Engagement Rate:
1.3%
Avg. View:
15872
Location:
US
Fit for"briefRewrite"
Located in the US with no relevance to Beijing; content focuses on fashion without a localized angle.
@b8rn80
Followers:
64.8K|
Micro Influencer
Engagement Rate:
0.4%
Avg. View:
5292
Location:
US
Fit for"briefRewrite"
Location mismatch (US) significantly impacts the score. Content quality is decent, but engagement is low for the subscriber count.
@海棠紅
人面不知何處去,桃花依舊笑春風。
Followers:
64.6K|
Micro Influencer
Engagement Rate:
0.2%
Avg. View:
3724
Location:
TW
Fit for"briefRewrite"
Location (TW) is somewhat relevant but lacks direct ties to Beijing. Engagement metrics are fair but not outstanding.
@小李美食記
專注分享美食,視頻同款可私信購買 喜歡点讚➕關注喔👆🏻
Followers:
18.3K|
Micro Influencer
Engagement Rate:
0.3%
Avg. View:
2297
Location:
TW
Fit for"briefRewrite"
This influencer is based in Taiwan (TW), which is somewhat relevant to Beijing but still not a direct match. The subscriber count indicates decent reach, but content relevance to Beijing is minimal.
Beijing influencers on YouTube
Download List
90%
Match Score
@CCTV中国中央电视台
我们致力于更好展现真实、立体、全面的中国,成为中国走向世界、世界读懂中国的重要窗口。 更多精彩内容欢迎关注CCTV Global:https://global.cctv.com/ 版权问题可联系邮箱[email protected] 内容及其他商务事宜请联系邮箱[email protected]
Followers:
2.3M|
Mega Influencer
Engagement Rate:
0.0%
Avg. View:
2727
Location:
CN
Fit for"briefRewrite"
This channel is based in China and delivers high-quality news content relevant to Beijing and the broader Chinese audience. Their substantial subscriber count indicates strong engagement.
80%
Match Score
@拜托了小翔哥
做一个搞笑的奇葩美食博主,欢迎大家订阅!
Followers:
739.0K|
Macro Influencer
Engagement Rate:
0.2%
Avg. View:
90198
Location:
CN
Fit for"briefRewrite"
Located in China, this influencer has a strong subscriber base of 739,000 and no location-related issues. Their content likely resonates well with the Beijing audience.
@中国天津卫视官方频道 China Tianjin TV Official Channel 【欢迎订阅】
【中国天津卫视官方频道】 天津卫视提出的"快乐生活"定位是通过认真的研究分析和多方对比得出的适合天津卫视整体发展的精确频道定位,基于天津人性格中乐观开朗、懂生活、会生活、知性快乐的天性,和善良健康、积极阳光的本质特征,从这个意义上讲,天津卫视的定位从理念到实践都是共建共享和谐社会的有机组成部分。 天津卫视王牌栏目同步更新: 《非你莫属》 《爱情保卫战》 《天下无双》 《保卫爱情》 《有问必答》 《王者归来》 《中国丽人》 《笑傲江湖》 【China TianJinTV Official Channel】 Tianjin TV's "happy life" position is through careful research and analysis and multi-contrast results fit the overall development of Tianjin TV channel positioning accuracy, Tianjin-based optimistic, cheerful personality, to understand life, will live, understanding the nature of happiness, and good health, the essential characteristics of an active sun, in this sense, the positioning of Tianjin TV from theory to practice sharing are an integral part of a harmonious society. Upload New Video For You Every Day~ Welcome to Subscribe!
Followers:
221.0K|
Macro Influencer
Engagement Rate:
0.0%
Avg. View:
10790
Location:
Fit for"briefRewrite"
Based in China with a strong focus on life in Tianjin and relatable cultural content. Subscriber count of 221,000 indicates solid engagement potential.
@CCTV纪录
CCTV-9纪录频道于2011年1月1日开播后,以高忠诚度、高关注度和高美誉度迅速成长为中央电视台的极具标志性品牌频道之一,已成为中国最具潜在国际影响力的电视传播媒介。 精彩纪录片推荐: 🏗︎解码中国现代工程奇迹 《大国重器Ⅱ》https://bit.ly/daguozhongqiS2 《大国重器》https://bit.ly/daguozhongqi 《超级装备》第二季 https://bit.ly/chaojizhuangbeiS2 《超级装备》https://bit.ly/2M4B7Bz 《超级工程》https://bit.ly/chaojigongcheng 《超级工程Ⅱ》https://bit.ly/2Q3ctXA 《超级工程Ⅲ》https://bit.ly/3pH70CN 《中国现代奇迹》https://bit.ly/zhongguoxiandaiqiji 《鹤舞长江》https://bit.ly/hewuchangjiang 《大工告成》https://bit.ly/dagonggaocheng 🏞️览大美中国 《航拍中国》第四季 https://bit.ly/hangpaizhongguoS4 《航拍中国》第一季 http://bit.ly/hangpaizhongguoS1 《航拍中国》第二季 http://bit.ly/hangpaizhongguoS2 《航拍中国》第三季 http://bit.ly/HangPaiZhongGuoS3 《大黄山》http://bit.ly/dahuangshan 《遇见最极致的中国》https://bit.ly/yujianzuijizhidezhongguo 《美丽中国说》http://bit.ly/meilizhongguoshuo 《美丽克什克腾》https://bit.ly/meilikeshiketeng 《珠穆朗玛》https://bit.ly/zhumulangma 《蔚蓝之境》http://bit.ly/weilanzhijing 更多精彩内容欢迎关注CCTV Global:https://global.cctv.com/ 版权问题可联系邮箱[email protected] 内容及其他商务事宜请联系邮箱[email protected]
Followers:
1.1M|
Mega Influencer
Engagement Rate:
0.0%
Avg. View:
926
Location:
HK
Fit for"briefRewrite"
Located in HK, the content is highly relevant to Chinese audiences, including historical documentaries that can attract viewers interested in Beijing's context.
@吃货请闭眼China Food Guide
美食不受骗,吃货请闭眼。 北京美食向导,中国传统美食向导。 世界很复杂,但是至少在吃美食的时候,我们不会说谎。 欢迎大家关注订阅官方频道!感谢观看,感谢支持,欢迎留言!
Followers:
201.0K|
Macro Influencer
Engagement Rate:
0.2%
Avg. View:
22839
Location:
HK
Fit for"briefRewrite"
Operating from Hong Kong, this influencer engages with food content that is of general interest within China. However, they do not specifically target Beijing.
@马蹄厨房 Martin's Cuisine
我并非专业厨师, 30岁前是个只会煮泡面的宅男,认识老婆才开始学做饭, 现在下厨已经是生活的一部分, 如果我都能做饭, 相信你也一定可以!
Followers:
448.0K|
Macro Influencer
Engagement Rate:
0.4%
Avg. View:
44905
Location:
HK
Fit for"briefRewrite"
Located in HK, providing food content that is culturally relevant to the Beijing area. Significant follower count indicates good engagement.
@leileiレイレイの中国トレンド
皆さんこんにちレイレイです〜中国四川生まれで今東京に住んでいます〜皆さんに最新の中国トレンドを紹介したくyoutubeを始めました〜日中比較、中国エンタメ、経済・ビジネス、あとは中華料理、中国語なども盛り込んでいきますね〜 ★動画の内容、トピックに関して、リクエストがあれば、是非お気軽に教えてくださいね〜 大家好,谢谢看到我的频道哦~这里主要是用日语来介绍中国的最新信息,文化饮食经济等~欢迎随时留言沟通吧~ ★★お仕事のご依頼やお問い合わせはこちらまで: [email protected]
Followers:
16.1K|
Micro Influencer
Engagement Rate:
1.4%
Avg. View:
4443
Location:
JP
Fit for"briefRewrite"
Based in Japan, while this influencer covers Chinese culture, there is limited direct relevance to Beijing. Their content quality is good, but the audience might not be specifically targeted towards Beijing.
@華爾街電視
华尔街电视是总部设在纽约的财经新媒体,主要报导时政,财经,教育,科技等。 WallStTV is a U.S. based Chinese language lifestyle media, covering politics, business, finance, education, technology, among others. Website: http://wallsttv.com/ Youtube: http://goo.gl/oXKmCG Twitter: https://twitter.com/WallStTV/ Facebook: https://www.facebook.com/WallStTV/ LinkedIn: https://www.linkedin.com/company/Wallsttv/ Email: [email protected]
Followers:
279.0K|
Macro Influencer
Engagement Rate:
0.0%
Avg. View:
194
Location:
US
Fit for"briefRewrite"
Based in the US, this influencer covers topics relevant to economics and politics but does not emphasize Beijing specifically.
@妈咪说MommyTalk
科学有时是违反常识的,就像你看到我的第一眼以为我是做母婴的一样。B站、微信公众平台账号同名,同步更新。感谢各位支持!
Followers:
215.0K|
Macro Influencer
Engagement Rate:
0.3%
Avg. View:
26094
Location:
HK
Fit for"briefRewrite"
The influencer from Hong Kong has potential relevance due to their location and sizable subscriber base. However, their content is more focused on personal experiences rather than specific ties to Beijing.
@中国新闻社
中国新闻社,简称“中新社”,是中国以对外报道为主要新闻业务的国家通讯社,是以海外华侨华人、港澳同胞、台湾同胞和与中国有关系的外国人为主要服务对象的国际通讯社。 中新社建有多渠道、多层次、多功能的新闻信息发布体系,每天24小时不间断向世界各地播发文字、图片、视频、版面、图表、网络、新媒体等各类新闻信息产品,用户遍及五大洲一百多个国家和地区,形成了涵盖海外主要华文媒体的全媒体客户网络。 China News Service (CNS) is not only a state-level news agency in China with spreading news worldwide as its main task, but also an international news agency with the compatriots from Taiwan, Hong Kong and Macao, overseas Chinese and related foreigners as its major subscribers. CNS functions as: a state-level new agency spreading news worldwide, a database of information from global Chinese-language media, and an international news agency. It fulfills its responsibility through: traditional style of reports, including scripts, photos and special articles; new style of reports, mainly Internet, communication, videos, and SMS; content provision to overseas Chinese-language newspapers; and self-running newspapers and journals.
Followers:
235.0K|
Macro Influencer
Engagement Rate:
0.1%
Avg. View:
5542
Location:
HK
Fit for"briefRewrite"
As a major news agency based in Hong Kong, there is some relevance to Beijing given the political and cultural ties. However, the lack of specific content related to Beijing limits engagement potential.

Beijing-Specific Local Regulations Relevant to Influencer Marketing

In Beijing, influencer marketing operates under specific regulations to ensure compliance and authenticity. Key regulations include:

  • Real-Name Registration: Influencers must register their real identities with their online platforms.
  • Content Censorship: All online content is subject to government monitoring to ensure it adheres to cultural and political standards.
  • Ad Disclosure: Influencers are required to disclose any paid partnerships or sponsored content to maintain transparency with their audience.
  • Data Privacy: Influencers must comply with strict data privacy laws to protect user information.

Other Topics Relevant to Beijing Influencers

Cultural Heritage and Tourism

Beijing influencers often highlight the city’s rich cultural heritage and tourist attractions. Themes include:

  • Historical Sites: Exploring landmarks like the Great Wall, Forbidden City, and Summer Palace.
  • Local Events: Covering events such as the Beijing International Film Festival and various cultural exhibitions.

Social Issues and Activism

Many Beijing influencers use their platforms to address social issues and advocate for positive change. Common topics include:

  • Environmental Initiatives: Promoting sustainability and eco-friendly practices.
  • Health and Wellness: Offering tips on mental health, fitness, and well-being.
  • Community Prosperity: Highlighting efforts to improve local communities and support underprivileged groups.

Top 5 Authentic Local Hashtags to Find Beijing-Based Influencers

  1. #北京生活 (Beijing Life)
  2. #北京美食 (Beijing Food)
  3. #北京时尚 (Beijing Fashion)
  4. #北京科技 (Beijing Tech)
  5. #京韵 (Beijing Charm)

By understanding the unique landscape of Beijing influencers, brands and marketers can effectively collaborate and create content that resonates with the vibrant and diverse audience in this iconic city.

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