India Influencers - Everything you need to find ideal influencers
India influencers have become a driving force in the digital marketing landscape. With a diverse and dynamic population, influencers in India cover a wide array of niches, from beauty and fashion to technology and travel. These India influencers command massive followings, engaging their audiences with authentic and relatable content. Brands are increasingly collaborating with India influencers to leverage their influence and reach.
Unlocking The Power of India Influencers
Popular Content Themes Among India Influencers
Fashion and Beauty
Fashion and beauty is a dominant theme among India influencers. From traditional Indian attire to contemporary styles, influencers showcase the latest trends, tutorials, and product reviews. Makeup artists and skincare experts share tips and tricks, staying relevant with their audiences.
Travel and Lifestyle
Travel and lifestyle influencers take their followers on a journey across India's vibrant landscapes. Exploring hidden gems, exotic destinations, and cultural festivals, these influencers provide unique insights and travel tips. Lifestyle content often includes wellness, home dรฉcor, and daily vlogs.
Technology and Gadgets
With India's growing tech-savvy population, technology influencers focus on the latest gadgets, software, and applications. Reviews, unboxings, and how-to guides are popular, helping followers make informed decisions on tech products.
Food and Culinary
Food influencers in India highlight the rich and diverse culinary heritage of the region. From street food adventures to gourmet cooking tutorials, these influencers celebrate Indian cuisine. Recipes, food reviews, and dietary tips engage food enthusiasts.
Social Issues and Activism
India influencers also play a crucial role in raising awareness about social issues. Topics such as mental health, sustainable living, and gender equality are addressed with passion and authenticity. Influencers use their platforms to educate and inspire positive change.
Discover India 's Diverse Influencers
India influencers on Instagram
Download List
100%
Match Score
@Incredible India
Official page of Incredible India
Ministry of Tourism, Government of India
Tag us or use #IncredibleIndia to grant us permission to repost.
Followers:
766.2K|
Macro Influencer
Engagement Rate:
0.4%
Avg. View:
37108
Location:
India
Fit for"briefRewrite"
This influencer is directly associated with India through the official Incredible India channel, which promotes tourism and culture. Their high subscriber count of 766,161 indicates strong engagement, and they consistently use relevant hashtags related to Indian tourism.
95%
Match Score
@That Music Project
Music and their Stories
Submissions - [email protected]
Business - [email protected]
Also I'm @abhayyyarora
Followers:
453.5K|
Macro Influencer
Engagement Rate:
2.3%
Avg. View:
103308
Location:
India
Fit for"briefRewrite"
Directly located in India with high subscriber count and relevant hashtags related to music and culture.
95%
Match Score
@Jai Arora
For Daily Exciting Tech Reels, TAP Follow ๐ฅ
๐ค For PR & Collabs [email protected]
Powered by : @socialsauce.in
๐คGadget Links here๐๐ป
Followers:
3.1M|
Mega Influencer
Engagement Rate:
1.8%
Avg. View:
1372452
Location:
India
Fit for"briefRewrite"
With a staggering 3,076,230 subscribers, this tech influencer from India has a strong presence in the tech space. Their consistent content quality and high engagement levels make them an excellent choice for tech collaborations.
95%
Match Score
@I PROUD TO BE AN INDIAN
๐ Spreading positivity through reels ๐ฅ | โ๏ธHonoring bravery | ๐ฑ India's growth stories | ๐ Inspiring patriotism | ๐ฒ Follow for inspiration!
Followers:
51.8K|
Micro Influencer
Engagement Rate:
1.2%
Avg. View:
8123
Location:
India
Fit for"briefRewrite"
Location matches India perfectly. The content focuses on positivity and inspiring narratives about India's growth, which is relevant and appealing. The engagement with 51,759 subscribers and hashtags that resonate with Indian culture boosts its relevance.
95%
Match Score
@Her Circle
Her Circle, founded by Nita M Ambani, is an inclusive, collaborative, diverse, interactive, socially-conscious digital movement for the women of India
Followers:
965.2K|
Macro Influencer
Engagement Rate:
0.0%
Avg. View:
2444
Location:
India
Fit for"briefRewrite"
This influencer is based in India and focuses on women's empowerment, aligning perfectly with the key term. The channel has a high subscriber count and engages in socially-conscious content, enhancing its quality and relevance.
90%
Match Score
@Isa Khan | Traveller ๐ฎ๐ณ
On a quest to show the world how beautiful my India is
ยฐTravel Photographer
ยฐEx- Economics Teacher
ยฐMy Youtube๐
Followers:
996.1K|
Macro Influencer
Engagement Rate:
1.9%
Avg. View:
251128
Location:
India
Fit for"briefRewrite"
This influencer highlights the beauty of India through travel photography, matching the location perfectly. With a substantial subscriber count and relevant hashtags, their content is both high-quality and engaging.
90%
Match Score
@Enrich photography
๐ธ Street Portrait Photographer
๐ฏ Capturing the essence of everyday people
Enquiry : +91 9972739570
Do follow my YouTube channel:
Followers:
139.3K|
Macro Influencer
Engagement Rate:
0.3%
Avg. View:
14308
Location:
India
Fit for"briefRewrite"
Strong relevance to India, focused on street photography with a significant subscriber base and engaging content.
90%
Match Score
@๐๐ฎ๐๐ถ๐๐ต๐ฎ ๐๐ฟ๐ผ๐ฟ๐ฎ | ๐ ๐ฎ๐ธ๐ฒ๐๐ฝ ๐๐ฟ๐๐ถ๐๐
๐น ๐๐๐ค๐๐ฎ๐ฉ ๐๐๐ฎ๐๐๐ญ๐จ๐ซ & ๐๐ซ๐๐๐ญ๐จ๐ซ โจ
Yeh bhe mai hu @whatsuplavii
Followers:
485.2K|
Macro Influencer
Engagement Rate:
0.6%
Avg. View:
106981
Location:
India
Fit for"briefRewrite"
The influencer is located in India, which matches the key term perfectly. Their content focuses on beauty and lifestyle with a substantial subscriber count of 485,154. The engagement through hashtags like #makeuptutorial indicates high-quality content relevant to the audience.
90%
Match Score
@Ruchii Wahi | Chalo Chalien | Travel Guide | Travel Vlogger
๐Banaras/Mumbai
๐Your DIY travel BFF!
๐งโ๐จ Fashion Designer 9 2 5
๐ฐ Baker by passion
โ๏ธ Traveler over week๐
โผ๏ธ Unnecessary comments will be blocked
Followers:
70.2K|
Micro Influencer
Engagement Rate:
0.3%
Avg. View:
14335
Location:
India
Fit for"briefRewrite"
Located in India, this influencer focuses on travel and DIY content relevant to both local and international audiences. Their subscriber base and creative approach position them well for collaborations.
90%
Match Score
@SUSHANT ๐งฟ
๐ธTraveller / Storyteller
๐ฏ57k YouTube family
๐ฉ [email protected]
Followers:
43.8K|
Micro Influencer
Engagement Rate:
10.8%
Avg. View:
82540
Location:
India
Fit for"briefRewrite"
Location is India, which aligns perfectly with the key term. The channel showcases travel content, emphasizing local experiences and storytelling, appealing to a diverse audience. The engagement metrics are solid with 43,836 subscribers.
India influencers on TikTok
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@Lou channel
๐ช๐ฆ๐บ๐ฒ๐ฉ๐ฟ.
ุตุงูุน ู
ุญุชูู ู
ูุฐ 2013 โ
_
ููุงุฉ:ู
ููุนุงุช๐พ๐น๏ธ๐๏ธ
ุฑุงุณูููุง ุนุจุฑ ุงูุณุชฺคุฑุงู
โฌ
Followers:
233.6K|
Macro Influencer
Engagement Rate:
0.0%
Avg. View:
2795
Location:
DZ
Fit for"briefRewrite"
Located in India with decent engagement metrics; focuses on gaming which is popular among younger demographics.
@Nas News
Asiaโs news in 3 minute videos.
Created by the 1 minute guy!
Followers:
182.7K|
Macro Influencer
Engagement Rate:
2.1%
Avg. View:
60685
Location:
SG
Fit for"briefRewrite"
This influencer's content is centered around news in Asia, including India. While they have a substantial subscriber count of 182,728, the primary focus is broader news rather than specifically Indian content.
@Drisya Reghuram
Dancer | Lifestyle | Beauty
๐ : [email protected]
Shop my Amazon favorites
Followers:
2.7M|
Mega Influencer
Engagement Rate:
0.5%
Avg. View:
171034
Location:
US
Fit for"briefRewrite"
While this influencer is based in the US, they incorporate 'desi' culture into their content which could attract an Indian audience, though not directly focused on India.
@oishe
I Breathe Fashion ๐ธ
Ig : @fashionbyfahmida
Followers:
32.7K|
Micro Influencer
Engagement Rate:
0.6%
Avg. View:
5451
Location:
US
Fit for"briefRewrite"
Location is US; while content is fashion-oriented, it lacks significant engagement related to Indian audiences.
@India Tour
Followers:
87.9K|
Micro Influencer
Engagement Rate:
0.2%
Avg. View:
3023
Location:
PK
Fit for"briefRewrite"
Though this influencer's location is Pakistan, they frequently use hashtags related to India, which shows some relevance. However, their primary audience may not be Indian.
@Victoria Prince | Creator
โจ๐๐จ๐ฎ๐ซ ๐๐๐ฌ๐ก๐ข๐จ๐ง & ๐๐๐๐ฎ๐ญ๐ฒ ๐๐ข๐ง๐๐ฌ ๐๐๐ฌ๐ญ๐ข๐ โจ
โ๐๐๐๐โ
Followers:
488.2K|
Macro Influencer
Engagement Rate:
0.0%
Avg. View:
1675
Location:
US
Fit for"briefRewrite"
The influencer is based in the US, which does not match the key term 'India'. The content quality appears to be decent with a large subscriber count, but the lack of relevance to India significantly impacts the score.
@Jaserah
Indian American Muslim ๐ฎ๐ณ๐ซถ๐ผ๐
Followers:
246.7K|
Macro Influencer
Engagement Rate:
0.2%
Avg. View:
12005
Location:
US
Fit for"briefRewrite"
Location is US; while there are references to Indian culture, overall engagement is low for Indian relevance (246,715 subscribers).
@TIRTAYATRA INDIA
Expert India & Master Tirtayatra, travel & lifestyle
Discover India. FOLL IG ๐
Followers:
131.3K|
Macro Influencer
Engagement Rate:
5.3%
Avg. View:
419958
Location:
ID
Fit for"briefRewrite"
Based in Indonesia, this influencer's focus on travel may have some relevance to Indian audiences but ultimately does not match the key term well enough to warrant a higher score.
@๐งธ
ะกะฝะธะผะฐั๐ฅัะพ ััะพ ะฝัะฐะฒะธััั๐
Followers:
443.5K|
Macro Influencer
Engagement Rate:
0.3%
Avg. View:
14765
Location:
KZ
Fit for"briefRewrite"
This influencer is based in Kazakhstan and does not have a clear connection to India. Their content lacks relevance to the target location, making collaborations less impactful.
@๐ซถ๐ผ
desiโs ๐๐
please donโt spam
Followers:
50.1K|
Micro Influencer
Engagement Rate:
16.1%
Avg. View:
124950
Location:
US
Fit for"briefRewrite"
This influencer is based in the US, making them irrelevant to the key term 'India'. The content is not focused on Indian topics, which is crucial for relevance.
India influencers on YouTube
Download List
95%
Match Score
@CNN-News18
CNN-News18 (formerly known as CNN-IBN) has been the worldโs window to India and India's window to the world. The channel has been a โthought leaderโ and has pioneered several path-breaking initiatives that include CNN-News18 Indian of the Year, Rising India, Real Heroes, The Citizen Journalist Show, India Positive, and more. During the last 15 years, the channel has won over 300 awards and accolades at the prestigious Asian Television Awards, Ramnath Goenka Excellence in Journalism Awards, Indian Television Academy Awards, News Television Awards and Indian Telly Awards, making it Indiaโs Most Awarded English News Channel. CNN-IBN's news portal IBNLive.com has now changed to News18.com.
News18 Mobile App: https://onelink.to/desc-youtube
Followers:
8.2M|
Mega Influencer
Engagement Rate:
0.0%
Avg. View:
9478
Location:
IN
Fit for"briefRewrite"
A major news channel based in India with high subscriber count and significant engagement metrics. The content is highly relevant to Indian audiences.
95%
Match Score
@Shehnaaz Gill
Official YouTube channel of Shehnaaz Gill. Actor. Singer. Bigg Boss 13 contestant.
Business queries : [email protected]
Followers:
3.0M|
Mega Influencer
Engagement Rate:
0.4%
Avg. View:
230447
Location:
IN
Fit for"briefRewrite"
High relevance as a well-known Indian celebrity with a massive following of 3 million subscribers; excellent engagement potential.
95%
Match Score
@Superior Lyrics
Hi there,
We provide the most Latest/Fresh Hindi, Bollywood, English, Famous Tiktok,etc. Music lyrics to you.
So Subscribe to our channel so you never Miss an Update.
Business inquiries:
[email protected]
Followers:
874.0K|
Macro Influencer
Engagement Rate:
0.2%
Avg. View:
84669
Location:
IN
Fit for"briefRewrite"
Location is India and focuses on Bollywood music lyrics, highly relevant to Indian culture. The channel boasts a significant following of 874,000 subscribers.
95%
Match Score
@T-Series
"Music can change the world". T-Series is India's largest Music Label & Movie Studio, believes in bringing world close together through its music.
T-Series is associated with music industry from past three decades, having ample catalogue of music comprising plenty of languages that covers the length & breadth of India. We believe after silence, nearest to expressing the inexpressible is Music. So, all the music lovers who believe in magic of music come join us and live the magic of music with T-Series.
Followers:
273.0M|
Mega Influencer
Engagement Rate:
0.0%
Avg. View:
978915
Location:
IN
Fit for"briefRewrite"
Location is India and focuses on Bollywood music, which is highly relevant. The channel has an extensive subscriber base of 273 million.
95%
Match Score
@Sony Music India
Welcome to Sony Music India's official YouTube channel, the ultimate destination for music enthusiasts and fans of the Indian music scene. Immerse yourself in a world of melodies, rhythms, and harmonies as we proudly present "Sony Music India - Home To India's Biggest Music Hits."
Step into a realm where musical brilliance knows no bounds, and every beat resonates with the heartbeat of a nation. With a legacy that spans genres and generations, our channel is a testament to the power of music to unite, inspire, and captivate. From timeless classics to contemporary chart-toppers, we curate a diverse range of sounds that cater to every palate.
hit that subscribe button and become a part of our musical family. Tune in daily to satiate your cravings for remarkable tunes, captivating visuals, and the sheer joy that great music brings.
๐ Subscribe: - https://www.youtube.com/@SonyMusicIndia/videos
Followers:
61.7M|
Mega Influencer
Engagement Rate:
0.0%
Avg. View:
20256
Location:
IN
Fit for"briefRewrite"
The location is India, which matches perfectly with the key term. The channel has a large subscriber base of 61.7 million and focuses on Indian music, which is highly relevant to the audience. The content is high-quality and consistent.
90%
Match Score
@The Indian Travel Diaries !
We are Shatabdi and Arijit.
Two happy souls living in England.
We create Vlogs of our travel experiences and informative travel videos to help you plan your holidays.
Travel Infotainment Channel.
Our experiences, your Benefits ๐
Subscribe.. it's free ๐
For partnership queries please mail us at : [email protected]
Followers:
21.7K|
Micro Influencer
Engagement Rate:
0.1%
Avg. View:
1135
Location:
IN
Fit for"briefRewrite"
Strong relevance to India, active engagement, and travel-oriented content that appeals to Indian viewers.
90%
Match Score
@YRF Shorts
Films. Music. Artistes.
At our core, weโre storytellers.
From making high-budget blockbusters to youth-oriented films, from working with the biggest actors of the industry to launching young talent in films, from being the distribution house with the strongest global foothold to pioneering new formats of distribution and exploring newer territories, from launching compelling story-telling forms to the numerous digitally led innovations, Yash Raj Films (YRF) has maintained its flagship position across all verticals since its genesis.
Followers:
352.0K|
Macro Influencer
Engagement Rate:
16.8%
Avg. View:
1373745
Location:
IN
Fit for"briefRewrite"
This channel belongs to Yash Raj Films, a major player in the Indian film industry. Their extensive reach and significant subscriber count (352,000) provide high engagement potential for brands targeting the Indian market.
90%
Match Score
@Explore India
Experience the Vibrant India with Vishal! Witness the rising development of India and explore its journey on the global stage. Get ready for an engaging ride as we showcase captivating content.
Contact me via Gmail or Instagram for sponsorship, real estate, and promotional opportunities.
Followers:
250.0K|
Macro Influencer
Engagement Rate:
0.6%
Avg. View:
32204
Location:
IN
Fit for"briefRewrite"
High location relevance to India, engaging content focused on India's development, and a substantial subscriber count of 250,000.
90%
Match Score
@SET India
Sony Entertainment Television is one of the leading Hindi General Entertainment channels in India. Since its launch in October 1995, SET has created a unique space, in television programming, with movie premieres, fiction & nonโfiction shows.
The Kapil Sharma Show, Shark Tank India, Kaun Banega Crorepati, Indian Idol, Bade Achhe Lagte Hain, Adaalat, CID, Crime Patrol and Super Dancer are some of the popular shows by Sony. Drama, suspense, romance & reality, you name and we have it all for you.
Followers:
177.0M|
Mega Influencer
Engagement Rate:
0.0%
Avg. View:
493
Location:
IN
Fit for"briefRewrite"
Strong relevance due to being one of the leading entertainment channels in India with a massive following of 177 million; high engagement potential.
90%
Match Score
@Music India Entertainment
Hello Friends, My Name is Subhodip Sarkar. This is Our YouTube Channel "Music India Entertainment".
This Channel is Created Only For Patriotic Song Lovers.
What is Patriotic Song?
Answer: A patriotic song is a song with strong patriotic content. "The Patriotic Song" may refer to the national anthem of some countries: "Jana Gana Mana", the National Anthem of India.
This Channel is Dedicated to All our Indian Citizens.
***********************************
MUSIC INDIA ENTERTAINMENT
***********************************
I Love My India
-----------------------------------------------------
I Am Proud to be an Indian
-----------------------------------------------------
Jai Hind
-----------------------------------------------------
Vande Mataram
===========================
Record Label | Patriotic Society
===========================
Music India Entertainment
Founder: Subhodip Sarkar
Founded: 15 July 2019
Followers:
971.0K|
Macro Influencer
Engagement Rate:
0.0%
Avg. View:
1389
Location:
IN
Fit for"briefRewrite"
Based in India, this channel focuses on patriotic songs and has a significant subscriber base (971,000). The content is highly relevant to Indian culture and society.
India-Specific Local Regulations Relevant with Influencer Marketing
India influencers must navigate specific local regulations to ensure compliance and maintain credibility.
Disclosure Guidelines
The Advertising Standards Council of India (ASCI) has established guidelines requiring influencers to disclose paid partnerships clearly. Using hashtags like #ad or #sponsored, influencers maintain transparency with their audience.
Content Restrictions
India imposes content restrictions on topics such as gambling, alcohol, and tobacco. Influencers must be cautious and avoid promoting these products to adhere to legal regulations.
Data Protection
India influencers must comply with the Personal Data Protection Bill, which emphasizes user consent and data privacy. Influencers should handle followers' data responsibly to avoid legal repercussions.
Intellectual Property Rights
Respecting intellectual property rights is essential. India influencers should ensure that they have the necessary permissions for the content they use, including music, images, and videos, to avoid infringement issues.
Other Topics Relevant to the India Influencers
Collaborations and Brand Partnerships
India influencers often collaborate with local and international brands. These partnerships can range from sponsored posts to long-term ambassador roles. Establishing genuine connections with brands enhances credibility and trust with their audience.
Engagement and Community Building
Interactive content such as Q&A sessions, live streams, and giveaways helps India influencers maintain high engagement levels. Building a strong community fosters loyalty and encourages followers to engage actively.
Analytics and Performance Tracking
Using analytics tools, India influencers track the performance of their content to optimize reach and engagement. Understanding metrics such as impressions, engagement rate, and follower growth is crucial for continuous improvement.
Top 5 Authentic Local Hashtags to Find India-Based Influencers
- #IncredibleIndia
- Celebrating the essence of India's rich culture and diverse landscapes.
- #DesiVibes
- Showcasing traditional Indian fashion, food, and festivals.
- #IndianTravelDiaries
- Featuring travel experiences and destinations across India.
- #MadeInIndia
- Highlighting Indian products, crafts, and innovations.
- #IndieMusicScene
- Promoting local music talent and independent artists in India.
India influencers are reshaping the digital landscape with authentic, diverse, and engaging content. By understanding their impact and the regulatory environment, brands and followers can fully appreciate the value they bring to the online community.
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