MyInfluencer
Philadelphia Influencers - Everything you need to find ideal influencers

Philadelphia influencers are a dynamic and diverse group, deeply embedded in the vibrant culture and history of the City of Brotherly Love. From historic landmarks and delectable cheesesteaks to passionate sports fandoms and a thriving arts scene, Philadelphia offers a rich tapestry that influencers skillfully weave into their content. This guide explores the key aspects of influencer marketing in Philadelphia, shedding light on popular content themes, local regulations, and more.

Unleashing Philadelphia Influencers: A Local Guide

Historical and Cultural Content

Philadelphia influencers often create content that highlights the city's rich historical roots. Iconic sites like the Liberty Bell, Independence Hall, and the Philadelphia Museum of Art provide endless inspiration.

Culinary Adventures

Philadelphia's culinary scene is a major theme among local influencers. Foodies frequently spotlight local favorites such as Philly cheesesteaks, soft pretzels, and the flourishing restaurant and food truck scene.

Sports and Fan Culture

As a sports-crazy city, Philadelphia influencers never miss a chance to cover events related to the Eagles, Phillies, 76ers, and Flyers. Tailgating, game days, and fan culture content are always a hit.

Art and Music

With a thriving art scene and vibrant music culture, Philadelphia offers influencers ample opportunities to showcase local artists, street murals, music festivals, and live performances.

Neighborhood Features

From the cobblestone streets of Old City to the bustling vibes of South Philly, influencers often feature local neighborhoods, uncovering unique shops, eateries, and community events.

Discover Philadelphia 's Diverse Influencers
Philadelphia influencers on Instagram
Download List
95%
Match Score
@Word to the Wise
Philadelphia | Podcast | On all major platforms | Disclaimer:EVERYTHING is alleged & a joke. ⭐️DM us to be featured & Email business inquiries⭐️
Followers:
241.4K|
Macro Influencer
Engagement Rate:
0.9%
Avg. View:
104728
Location:
United States
Fit for"briefRewrite"
The influencer is based in the United States and has a strong focus on Philadelphia through their podcast. They have a large subscriber count and high engagement on relevant hashtags related to Philadelphia, indicating strong content quality and relevance.
90%
Match Score
@Wissahickon Brewing Company
🏆 Award-Winning Brewery & Beer Garden 👨‍👩‍👧‍👦 Family Owned & Operated ☕️ @wirlybirdcoffee 🍎 @gazebocider 🍹@inspiredbrews ⤵️ Taplist & Events
Followers:
23.9K|
Micro Influencer
Engagement Rate:
0.4%
Avg. View:
6896
Location:
United States
Fit for"briefRewrite"
High relevance due to location focus on breweries in the US, particularly strong engagement through hashtags related to Philly beer culture.
90%
Match Score
@Museum of Illusions Philly
🌀 A mind-bending 🧠, eye-fooling 👀, immersive experience! 🤳 ⁠ 🗣️ Fun for all ages ⬇️ Get your tickets 🎟️
Followers:
20.6K|
Micro Influencer
Engagement Rate:
0.0%
Avg. View:
2480
Location:
United States
Fit for"briefRewrite"
Strong relevance to Philadelphia with multiple hashtags explicitly mentioning the city. Good subscriber count and high engagement potential.
90%
Match Score
@Okie Dokie Donuts
Gluten-free artisan doughnuts and much more. Vegan options. Fried fresh in Philadelphia, PA OPEN: WED-SUN Pick up or Delivery, preordering available.
Followers:
23.6K|
Micro Influencer
Engagement Rate:
0.7%
Avg. View:
3762
Location:
United States
Fit for"briefRewrite"
Strong relevance with content specifically featuring gluten-free donuts in Philadelphia and significant engagement metrics.
88%
Match Score
@Brittany Brown - Arbiter of Local Culture
Highlighting all things Main Street America. Food, shops, hotels, businesses, travel, and more! For collabs, email [email protected].
Followers:
14.2K|
Micro Influencer
Engagement Rate:
0.8%
Avg. View:
3824
Location:
United States
Fit for"briefRewrite"
High engagement with over 9700 subscribers, relevant content focusing on Philly food trends, and strong use of local hashtags like 'phillytiktok' and 'philly'.
85%
Match Score
@David Robinson
🚨BOOK HERE⬇️ INK DEMON🖤PHILLIES FUNNIEST TATTOO ARTIST 🎭 CONTENT MAKER🎥 | MUSIC ARTIST 🎶
Followers:
33.1K|
Micro Influencer
Engagement Rate:
0.2%
Avg. View:
9344
Location:
United States
Fit for"briefRewrite"
With a strong focus on Philadelphia-themed tattoo art, this influencer has a clear local connection. The engagement and subscriber count are solid for niche content.
80%
Match Score
@Weckerly's Ice Cream
Honest-to-goodness ice cream scoops & sandwiches handmade in Philly 🍨 Now shipping nationwide👇
Followers:
36.3K|
Micro Influencer
Engagement Rate:
0.4%
Avg. View:
7192
Location:
United States
Fit for"briefRewrite"
Strong connection to Philadelphia through food-related content. High engagement metrics with a focus on local favorites.
80%
Match Score
@NextFab
NextFab is a creative makerspace for aspiring artisan entrepreneurs and professional makers. #NextFabMade
Followers:
13.4K|
Micro Influencer
Engagement Rate:
0.3%
Avg. View:
2431
Location:
United States
Fit for"briefRewrite"
Location relevance is high (US), decent engagement (13382 subscribers), and strong content focus on makerspace and artisan entrepreneurship.
@eaglesgalaxy
🔘 Eagles news, updates, information, takes, and more! 🔘#FlyEaglesFly 🦅 🔘Out of this WORLD 🌌 🔘1× SB Champs 🏆
Followers:
29.1K|
Micro Influencer
Engagement Rate:
3.0%
Avg. View:
12347
Location:
United States
Fit for"briefRewrite"
Location relevance is moderate (United States), but not specifically Philadelphia. Content focuses on Eagles news, which may attract local fans. Subscriber count is decent, but engagement metrics are not detailed.
@LATIN VIBES GROUP
GET WITH THE VIBES 🚀 @latinvibesphilly @reggaetonmexaphilly Philly’s Favorite Latin Party’s night life
Followers:
10.6K|
Micro Influencer
Engagement Rate:
0.6%
Avg. View:
5967
Location:
United States
Fit for"briefRewrite"
Focus on Latin nightlife events in Philadelphia gives this influencer moderate relevance. A good following but lacking specific engagement metrics.
Philadelphia influencers on TikTok
Download List
95%
Match Score
@Billy | PA Travel Vlogger
Your PA Travel Guide 🗺️ Food • Nature • Events 📧: [email protected]
Followers:
162.6K|
Macro Influencer
Engagement Rate:
1.7%
Avg. View:
105627
Location:
US
Fit for"briefRewrite"
Very high relevance with a strong focus on travel and events in Pennsylvania including Philadelphia; very high engagement.
95%
Match Score
@Visit Philly
Official guide for all things Philly. Take a look why you should #VisitPhilly.
Followers:
29.5K|
Micro Influencer
Engagement Rate:
0.2%
Avg. View:
1001
Location:
US
Fit for"briefRewrite"
Strong relevance to Philadelphia with high subscriber count and engagement in promoting local attractions. The content is well-targeted for tourists and locals alike, showcasing various aspects of the city.
95%
Match Score
@josheatsphilly
👶🏾 Hungry since birth 📫 [email protected] 🌈 JoshEatsPhilly.com
Followers:
44.1K|
Micro Influencer
Engagement Rate:
0.5%
Avg. View:
6024
Location:
US
Fit for"briefRewrite"
Exceptional location relevance with a substantial following and engagement metrics. Their content focuses on Philly food, making them highly attractive for local business partnerships.
90%
Match Score
@Cass
🩷 Philly Mama ✨Weekly Family Adventures✨ 🎤 Philadelphia Flyers Arena Host
Followers:
195.2K|
Macro Influencer
Engagement Rate:
0.3%
Avg. View:
13618
Location:
US
Fit for"briefRewrite"
Strong Philadelphia connection through content related to family adventures. High engagement with a substantial following makes them an attractive partner for family-oriented brands.
90%
Match Score
@Penny Gsell
Born to be a big personality 📍Philly ✉️ [email protected]
Followers:
18.2K|
Micro Influencer
Engagement Rate:
1.7%
Avg. View:
7879
Location:
US
Fit for"briefRewrite"
Strong location relevance as they are based in Philly, with a good subscriber count and high engagement through popular hashtags related to Philadelphia activities.
85%
Match Score
@SYDNIE MARLELLA
📌 Philly 📌 All Things Luxurious 📌 [email protected]
Followers:
158.6K|
Macro Influencer
Engagement Rate:
0.2%
Avg. View:
2232
Location:
US
Fit for"briefRewrite"
This influencer focuses on luxury content in Philadelphia and has a substantial following, indicating strong engagement potential for luxury brands.
85%
Match Score
@philly + nyc foodie
philly / nyc food recs and other life moments ✌🏼 [email protected] ✉️
Followers:
26.7K|
Micro Influencer
Engagement Rate:
1.5%
Avg. View:
9648
Location:
US
Fit for"briefRewrite"
Strong relevance to Philadelphia, solid engagement with 26660 subscribers, and diverse content around food recommendations.
80%
Match Score
@COME WATCH INSANE EATS. ❤️😋
FOODIE 🐔 | NJ | DO YOU PRAY ? 🙏🏼 📍FOOD NJ / PHILLY / ALL OVER
Followers:
16.6K|
Micro Influencer
Engagement Rate:
1.1%
Avg. View:
7948
Location:
US
Fit for"briefRewrite"
Good relevance to both NJ and Philly food scenes with solid engagement metrics.
@Eunice
[email protected] thinking out loud. A nurse (sometimes) F it we ball
Followers:
197.2K|
Macro Influencer
Engagement Rate:
0.6%
Avg. View:
15202
Location:
US
Fit for"briefRewrite"
Strong connection to Philadelphia through hashtags related to healthcare. High subscriber count reflects good engagement potential.
@Popstar.katie
An undiscovered popstar⭐️ 💌 [email protected]
Followers:
300.4K|
Macro Influencer
Engagement Rate:
0.4%
Avg. View:
14033
Location:
US
Fit for"briefRewrite"
Engaging content with some relevance to Philadelphia, but lacks clear location-based focus compared to others.
Philadelphia influencers on YouTube
Download List
100%
Match Score
@NBC10 Philadelphia
NBC10 is the Philadelphia region's most trusted source for breaking news, exclusive local stories, in-depth investigations and most accurate weather. FOLLOW NBC10 PHILADELPHIA Instagram: http://on.nbc10.com/ZvgGgo2 Facebook: http://on.nbc10.com/gkeMKi3 Twitter: http://on.nbc10.com/pYka4fl VISIT OUR SITE: https://www.nbc10.com/ DOWNLOAD OUR FREE APPS: http://on.nbc10.com/sEMWgkx
Followers:
157.0K|
Macro Influencer
Engagement Rate:
0.0%
Avg. View:
961
Location:
US
Fit for"briefRewrite"
Perfectly aligned with Philadelphia as a local news source. High subscriber count reflects trust and relevance in the community, making it a prime candidate for partnerships.
85%
Match Score
@Philadelphia Eagles
Go Birds & #FlyEaglesFly
Followers:
550.0K|
Macro Influencer
Engagement Rate:
0.7%
Avg. View:
42155
Location:
US
Fit for"briefRewrite"
Strong connection to Philadelphia sports with significant subscriber count, appealing for sports-related collaborations.
85%
Match Score
@The Philadelphia Inquirer
The Philadelphia Inquirer is a regional daily newspaper serving the metro Philadelphia area as well as parts of New Jersey, Southeastern Pennsylvania and Delaware.
Followers:
38.2K|
Micro Influencer
Engagement Rate:
0.0%
Avg. View:
1318
Location:
US
Fit for"briefRewrite"
Strong local ties as a regional newspaper serving the Philadelphia area. High subscriber count indicates good engagement.
80%
Match Score
@The Philly Captain
Come sail with The Philly Captain as he shows off fun and interesting spots around Philadelphia . GET A POSTCARD FROM THE CAPTAIN SIGN UP FOR PATREON Here is the link to the patreon page...... https://www.patreon.com/Thephillycaptain Buy A Phily Captain T shirt here https://www.redbubble.com/shop/philly+captain https://www.instagram.com/thephillycaptain/ This is The Captain'sTwitter Jawn @philly_captain Subscribe to The Captain's uncensored channel The 2 Kenzos here https://www.youtube.com/channel/UCf1nRKijU_ikCcPeF8MlNIg
Followers:
50.5K|
Micro Influencer
Engagement Rate:
0.7%
Avg. View:
5138
Location:
US
Fit for"briefRewrite"
The Philly Captain showcases fun spots around Philadelphia with a dedicated following. Their engaging personality appeals to locals and visitors alike.
@HoodLife HipHop
Hoodlife Hip Hop was created to display the behind the scenes look of hip hop & entertainment. Here we take you on a exclusive inside look on some of the hottest an next to blow starts. From future NBA Prospects, current hip hop stars an more. We cover all angles of the culture. #1 Upcoming Urban media platform with a greater purpose.
Followers:
48.0K|
Micro Influencer
Engagement Rate:
2.5%
Avg. View:
45723
Location:
US
Fit for"briefRewrite"
While they have a decent subscriber count, their content does not directly relate to Philadelphia. Engagement is low due to less relevant hashtags.
@JL Jupiter
JL Jupiter: Foodie | Family | Youtuber | 90’s Hip Hop | Community | Techie | *New videos every week* [email protected] IG: @JLJupiter Twitter: @JLJupiter Facebook: @JLJupiter Merch for sale. Click the store tab!
Followers:
342.0K|
Macro Influencer
Engagement Rate:
0.6%
Avg. View:
32071
Location:
Fit for"briefRewrite"
Content reflects foodie interests with some connection to Philly. The subscriber count is substantial but lacks strong local engagement metrics.
@Munchies
MUNCHIES. Food by VICE. A channel dedicated to food and its global purpose. We chronicle the global culinary experience with diverse voices that include and come from: chefs and home cooks, makers and consumers, the politics and policies of food, "front" and "back of house" restaurant life, old wives' tales, innovative news, and culturally significant indicators in our modern world.
Followers:
5.2M|
Mega Influencer
Engagement Rate:
0.0%
Avg. View:
71015
Location:
US
Fit for"briefRewrite"
This channel has a vast audience and offers diverse culinary experiences globally, but lacks specific focus on Philadelphia. Engagement metrics are high due to large subscriber numbers.
@OhPhilly
My name is Phil and I live on the Gold Coast, Australia. For years I owned a 2013 Kawasaki Ninja 636 (then I was hit head on by a car and the bike was written off). At this stage I'm not sure if or when I'll get another bike. This channel is a video log of some of my experiences as a new rider to road bikes, aftermarket modifications, different types of bikes, riding gear and my opinions and reviews on everything I encounter. Visit the link below to become an Online Distributor for the BEST Nutritional Supplements!! https://gohealthier.isagenix.com/
Followers:
10.8K|
Micro Influencer
Engagement Rate:
2.6%
Avg. View:
9996
Location:
AU
Fit for"briefRewrite"
Location is in Australia, making it irrelevant to Philadelphia. Minimal hashtag connection to the city reduces potential engagement.
@Doobydobap
Hi, I’m Tina, aka Doobydobap! Food is the medium I use to tell stories and connect with people who share the same passion as I do. Whether it’s because you’re hungry at midnight or trying to learn how to cook, I hope you enjoy watching my content and recipes. Don't yuck my yum! www.doobydobap.com
Followers:
3.9M|
Mega Influencer
Engagement Rate:
0.3%
Avg. View:
270826
Location:
US
Fit for"briefRewrite"
Despite having a significant following, this influencer's content revolves around food storytelling without any specific ties to Philadelphia, which makes it less relevant to the location criteria.
@Mark Wiens
Hey, I'm Mark Wiens - a full time eater! 🌶 The best street food and most unique eating experiences around the world. Let's go eat! 📺 Two videos per week, subscribe now!
Followers:
10.7M|
Mega Influencer
Engagement Rate:
0.1%
Avg. View:
825246
Location:
US
Fit for"briefRewrite"
While the location is broad (US), the content does not mention Philadelphia or local culture. Subscriber count is high, but lacks any localized engagement.

Philadelphia-Specific Local Regulations Relevant with Influencer Marketing

Disclosure Requirements

Philadelphia influencers must adhere to the Federal Trade Commission (FTC) guidelines for sponsored content disclosure. This includes clearly stating any partnerships and sponsored collaborations in their posts.

Local Business Collaboration

Collaborations between influencers and local businesses often require formal agreements. Influencers should ensure they comply with any specific stipulations set by the businesses they partner with, including nuances related to local promotional regulations.

Event Coverage and Permissions

For influencers aiming to cover local events or festivals, obtaining the necessary permissions from event organizers is crucial to ensure compliance with local rules and to gain access to prime content opportunities.

Other Topics Relevant to the Philadelphia Influencers

Networking Opportunities

Philadelphia influencers benefit from several networking events hosted locally, such as influencer meetups, social media workshops, and industry conferences. These events provide a platform to connect, collaborate, and grow their influence.

Community Initiatives

Promoting community initiatives and local non-profits is a common practice among Philadelphia influencers. Engaging in charitable events and promoting social causes helps to create a positive impact and build community trust.

Seasonal Content

Seasonal events like the Philadelphia Auto Show, Wawa Welcome America festival, and the Christmas Village provide rich content opportunities. Influencers can capitalize on these events to create timely and engaging content that resonates with their audience.

Top 5 Authentic Local Hashtags to Find Philadelphia-Based Influencers

  1. #PhillyLove
    • Used widely by locals to express their love for the city.
  2. #VisitPhilly
    • A hashtag promoting tourism and popular among influencers showcasing Philadelphia.
  3. #PhillyEats
    • Perfect for those highlighting the city's diverse culinary offerings.
  4. #PhillyLife
    • Captures everyday life and unique local experiences.
  5. #MadeInPhilly
    • Celebrates local artisans, creators, and businesses in Philadelphia.

Engaging with Philadelphia influencers opens up a world of opportunities to authentically connect with audiences. Their unique content, interwoven with the city's rich cultural fabric, provides a compelling narrative that is both informative and incredibly engaging.

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