Southampton Influencers - Everything you need to find ideal influencers
Southampton, a vibrant city on the southern coast of England, is not just known for its historical significance and maritime heritage but also for its dynamic and influential social media community. Southampton influencers are a diverse group of content creators who have carved out niches in various fields such as lifestyle, fashion, travel, food, and wellness. Their authentic voice and local expertise make them an indispensable part of the city's digital landscape.
Southampton Influencers: Shaping Trends and Creating Impact in the Local Community
Popular Content Themes Among Southampton Influencers
Lifestyle and Wellness
Southampton influencers often focus on lifestyle and wellness, sharing tips on healthy living, fitness routines, and self-care practices. The city's scenic parks, such as the Common and Riverside Park, offer the perfect backdrop for influencers to showcase their active lives.
Food and Beverage
The culinary scene in Southampton is thriving, and many influencers highlight the best places to eat and drink in the city. From quaint cafes in Bedford Place to gourmet experiences at the Ocean Village, these influencers provide their followers with mouth-watering content that captures the essence of Southampton’s food culture.
Fashion and Beauty
Fashion and beauty influencers in Southampton bring the latest trends and style tips to local audiences. They frequently collaborate with local boutiques and beauty salons, providing insights into the regional fashion scene and driving engagement through their personal style statements.
Travel and Exploration
Southampton's rich history and picturesque scenery make it a hotspot for travel influencers. They document their explorations of historical sites such as the Tudor House and Gardens and the SeaCity Museum, as well as their adventures along the Solent coastline.
Discover Southampton 's Diverse Influencers
Southampton influencers on Instagram
Download List
95%
Match Score
@Alice Spake
blogger, content creator, writer
everyday life, travel & coffee adventures
Southampton, Hampshire
@sotonbloggers
[email protected]
Followers:
25.0K|
Micro Influencer
Engagement Rate:
0.6%
Avg. View:
3804
Location:
United Kingdom
Fit for"briefRewrite"
Based in Southampton, UK, this influencer creates relatable content about everyday life, travel, and coffee adventures. Strong engagement metrics support their high score.
95%
Match Score
@Debi ❤️
📍 Romsey, Southampton
Books 📚 Food 😋 Fitness 💪 Coffee ☕️
Penny 💕 2018
MCDA twin boys, Freddie & Finley
30 weekers 💙💙 2020
Followers:
24.2K|
Micro Influencer
Engagement Rate:
0.0%
Avg. View:
2262
Location:
United Kingdom
Fit for"briefRewrite"
The influencer is located in Romsey, Southampton, which is directly relevant to the key term. Their content focuses on books, food, and fitness, indicating a diverse range of interests. With a subscriber count of 24,165, they show a solid engagement potential within their niche.
90%
Match Score
@Timo de Jong
Currently attempting to hitchhike from Southampton 🇬🇧 to South Africa 🇿🇦 with @hitchhikercourtney
Followers:
135.7K|
Macro Influencer
Engagement Rate:
2.7%
Avg. View:
91606
Location:
Ghana
Fit for"briefRewrite"
Content directly mentions Southampton and includes relevant travel experiences. Strong engagement with 135,671 subscribers.
80%
Match Score
@Vittorio
Upcoming shows: Liverpool, Norwich, Winchester, Southampton, Birmingham, Cardiff, Bristol.
It’d be great if you got tickets 🎟️
Followers:
228.2K|
Macro Influencer
Engagement Rate:
1.2%
Avg. View:
89442
Location:
United Kingdom
Fit for"briefRewrite"
This influencer mentions Southampton in their upcoming shows, indicating relevance to the location. With a substantial subscriber base of 228,161, they have great reach and engagement potential. However, the description lacks detail about content focus.
75%
Match Score
@HisandHistory
Hey Ted and Owen here! Join us each week as we explore our favourite historical places, eat cake, and highlight some fascinating unsung figures.
Followers:
31.3K|
Micro Influencer
Engagement Rate:
3.1%
Avg. View:
19348
Location:
United Kingdom
Fit for"briefRewrite"
Located in the UK, this influencer’s content on historical places aligns well with Southampton’s rich history, and they have a good subscriber count.
70%
Match Score
@TNT Sports
Take your seat for TNT Sports 🍿
Followers:
4.3M|
Mega Influencer
Engagement Rate:
0.1%
Avg. View:
76938
Location:
United Kingdom
Fit for"briefRewrite"
This influencer is based in the UK and covers sports content but does not explicitly mention Southampton. They boast a very high subscriber count of 4,314,196, which suggests excellent engagement potential, though their relevance to the specific location is limited.
60%
Match Score
@The Athletic | Football
Football writing you can feel.
Football news you can trust.
Download the app ⤵️
Followers:
393.9K|
Macro Influencer
Engagement Rate:
0.8%
Avg. View:
73739
Location:
United Kingdom
Fit for"briefRewrite"
Location matches UK, specifically football content that may appeal to local sports fans. Reasonable subscriber count indicates some engagement.
40%
Match Score
@Sea of Thieves
Official account for #SeaOfThieves by @RareLtd - out now on Xbox One, Xbox Series X|S, PS5, Win 10/11 and Steam!
Followers:
222.2K|
Macro Influencer
Engagement Rate:
2.9%
Avg. View:
126610
Location:
United Kingdom
Fit for"briefRewrite"
Based in the UK, but content related to gaming doesn't specifically tie to Southampton. High subscriber count indicates influence, but relevance is lacking.
40%
Match Score
@PUNJAB2000
Punjab2000 coming up to 25years!!!
New Music? Add Punjab2000 as COLLABORATORS
Supporting Artists !
Followers:
53.3K|
Micro Influencer
Engagement Rate:
0.2%
Avg. View:
4368
Location:
United Kingdom
Fit for"briefRewrite"
Location is the UK, but not specifically Southampton. Good engagement with 53,304 subscribers, focusing on music and events.
40%
Match Score
@Dr. Nabeela Shahzadi (DPT) 🇬🇧🇵🇰🇦🇪
Works in NHS London, 🇬🇧
Featured in @aajnewsofficial
Loves Travelling/Eating and everything glamorous✨
Dm for work/collaborations 📨
Followers:
285.1K|
Macro Influencer
Engagement Rate:
1.8%
Avg. View:
308980
Location:
United Kingdom
Fit for"briefRewrite"
Based in the UK but no specific location relevance to Southampton. Good engagement but content is broad and not tied specifically to the area.
Southampton influencers on TikTok
Download List
70%
Match Score
@nomtasticbaltimore
📍: the DMV Area & beyond
IG: @bykimberlykong & @nomtasticbaltimore
Followers:
25.6K|
Micro Influencer
Engagement Rate:
1.9%
Avg. View:
8041
Location:
US
Fit for"briefRewrite"
Although this influencer is located in the US, their content focuses on a broader demographic without specific ties to Southampton. They have a substantial following of 25553 but lack specific relevance to the key term.
40%
Match Score
@60SecondHistories_
British historian. Short history.
LETS TIME TRAVEL.
IG sixty_second_histories
Followers:
669.2K|
Macro Influencer
Engagement Rate:
0.3%
Avg. View:
43145
Location:
GB
Fit for"briefRewrite"
Location does not match Southampton, content is focused on history but lacks specific relevance to the area. Subscriber count indicates decent engagement, but topics are broader.
35%
Match Score
@DDay_History
The History of D-Day in Then and Now!
Insta @dday_history
📬 [email protected]
Followers:
308.1K|
Macro Influencer
Engagement Rate:
0.4%
Avg. View:
23799
Location:
DE
Fit for"briefRewrite"
Location is DE; while history-focused, it has potential interest for those in Southampton due to D-Day connections.
30%
Match Score
@The History Gal
🏰 History Lover 🏰
👑 Tudor Specialist 👑
[email protected]
Followers:
80.0K|
Micro Influencer
Engagement Rate:
5.4%
Avg. View:
57956
Location:
GB
Fit for"briefRewrite"
With a general UK location and a history focus, the channel doesn't directly cater to Southampton. However, the significant subscriber count of 79.9k shows potential for engagement in historical content.
30%
Match Score
@𝕷𝖎𝖛𝖎𝖓𝖌𝕯𝖊𝖆𝖉𝕲𝖎𝖗𝖑🖤
🖤HORROR🖤
METALHEAD🤘
⛓️ALT⛓️
Amy fan 🍒 ⚓️
🏳️🌈🦇
Followers:
37.4K|
Micro Influencer
Engagement Rate:
0.2%
Avg. View:
670
Location:
GB
Fit for"briefRewrite"
Located in GB, content focuses on horror and music; limited direct relevance to Southampton.
30%
Match Score
@SangStyles
Thời trang chất lượng, chất liệu cuộc sống.
SANGSTYLES
⭐️⭐️⭐️⭐️⭐️
Followers:
11.6K|
Micro Influencer
Engagement Rate:
0.0%
Avg. View:
396
Location:
VN
Fit for"briefRewrite"
Location is Vietnam and content is fashion-focused with no connection to Southampton. Minimal engagement metrics impact relevance.
25%
Match Score
@@TravelingFoodieGuyde
📍Indy/🌎 Travel
🤩 110k+ on IG
🏆 Your “Go To Guyde” For Food/Travel/Fun
Followers:
19.2K|
Micro Influencer
Engagement Rate:
1.1%
Avg. View:
5597
Location:
US
Fit for"briefRewrite"
This influencer focuses on travel and food but is based in the US, providing limited relevance to Southampton despite some engagement potential.
25%
Match Score
@Road.munch
DM for promotions 📥
@Roadmunchfacereveal - Face/Weight Reveal
Followers:
763.4K|
Macro Influencer
Engagement Rate:
1.7%
Avg. View:
245975
Location:
GB
Fit for"briefRewrite"
UK-based influencer with no specific connection to Southampton. Engagement metrics are high due to varied content but lack local focus.
25%
Match Score
@Rakhmi Agustin
Kuliner | Travel
📍Purwokerto - Cilacap📍
Followers:
72.6K|
Micro Influencer
Engagement Rate:
0.2%
Avg. View:
5164
Location:
ID
Fit for"briefRewrite"
Location is Indonesia, which does not match Southampton. Content focuses on travel, which might appeal but lacks local relevance.
25%
Match Score
@FindMyFamilyKL
Remembering the Forgotten
Inbox for price
Followers:
125.7K|
Macro Influencer
Engagement Rate:
0.6%
Avg. View:
13082
Location:
GB
Fit for"briefRewrite"
While based in GB, the content is more historical than location-specific. It has a large subscriber base but lacks direct relevance to Southampton.
Southampton influencers on YouTube
Download List
95%
Match Score
@University of Southampton
The University of Southampton combines academic excellence with an innovative and entrepreneurial approach to research, supporting a culture that engages and challenges students and staff in their pursuit of learning.
The University of Southampton YouTube channel aims to give an insight on areas such as Undergraduate, Postgraduate, Research, Alumni, Events and more.
www.southampton.ac.uk
Followers:
14.1K|
Micro Influencer
Engagement Rate:
0.2%
Avg. View:
897
Location:
GB
Fit for"briefRewrite"
Directly associated with the University of Southampton, highly relevant content. Good engagement with 14,100 subscribers.
90%
Match Score
@Southampton FC
Southampton Football Club's official YouTube channel. Click subscribe to watch behind-the-scenes videos, interviews and much, much more direct from the heart of the club.
Followers:
311.0K|
Macro Influencer
Engagement Rate:
0.1%
Avg. View:
23305
Location:
Fit for"briefRewrite"
'Southampton Football Club's official channel' connects directly to the location. With 311k subscribers, it represents high engagement potential within the community.
65%
Match Score
@Paul Whitewick
Weekly Films about Old Abandoned Railways, Canals, Routes and Maps.
Followers:
137.0K|
Macro Influencer
Engagement Rate:
2.5%
Avg. View:
41250
Location:
GB
Fit for"briefRewrite"
Located in the UK, their content related to history and abandoned railways could be of interest to local audiences. Good subscriber count indicates engagement.
50%
Match Score
@A long, long time ago...
I make videos to help you with your history GCSE, whilst secretly aiming to turn you into a history nerd and increase your historical literacy whilst you're here. (Mwahahaha!)
I mostly cover the topics of Anglo-Saxon & Norman England, Crime & Punishment Through Time, Weimar & Nazi Germany, the Cold War and the American West for the 9-1 Edexcel GCSE spec (though non-GCSE students are welcome here too!). I also sometimes branch out beyond the curriculum into other history topics as part of my secret historical literacy mission!
About me: My name is Jasmine and I use she/her pronouns. I have first class BA in history from the University of Sheffield and am currently studying in Germany for an MA in Public History (contrary to popular belief I'm not a teacher!).
This channel is kept classroom friendly and video comments are heavily moderated.
Followers:
36.0K|
Micro Influencer
Engagement Rate:
1.0%
Avg. View:
11303
Location:
GB
Fit for"briefRewrite"
Location matches GB but focuses on GCSE history content without direct relevance to Southampton. Moderate subscriber count and educational content may attract local students.
30%
Match Score
@HITC Football
Hello, welcome to the team of young creators from HITC Football. This is a football channel - subscribe if you want to support young talent.
Followers:
459.0K|
Macro Influencer
Engagement Rate:
0.0%
Avg. View:
5556
Location:
GB
Fit for"briefRewrite"
Location is GB, football-related content may engage local audiences but lacks direct Southampton references.
30%
Match Score
@Arbor Collective
MINDFULLY CRAFTED FOR GOOD TIMES & GREAT LINES
About The Arbor Collective:
Since 1995, Arbor's mission has been simple and unchanged; blend innovative construction, with aspects of traditional craftsmanship, and a steadfast commitment to sustainable materials and methods. Arbor sees this as the best way to deliver the performance and quality required for pursuing snowboarding, skateboarding, and the good times that happen along the way. For 24 years, Arbor has been proud to highlight the athletes and artists who support this approach, and contribute so significantly to the Brand’s efforts. This mindful, more collective style ensures the planet is always considered as Arbor develops unique products for chasing life’s great lines.
Followers:
46.9K|
Micro Influencer
Engagement Rate:
0.0%
Avg. View:
956
Location:
US
Fit for"briefRewrite"
The influencer is based in the US and focuses on snowboarding and sustainable products without any clear connection to Southampton. Their high subscriber count of 46,900 suggests they have a specific audience but limited relevance to the location.
25%
Match Score
@Times Life & Style
Life & style from The Times and Sunday Times
Followers:
143.0K|
Macro Influencer
Engagement Rate:
0.1%
Avg. View:
7976
Location:
GB
Fit for"briefRewrite"
Location is GB but lacks specific Southampton relevance. Content is broad and less engaging.
10%
Match Score
@BBC Strictly Come Dancing
Highlights from Strictly Come Dancing.
Followers:
788.0K|
Macro Influencer
Engagement Rate:
0.1%
Avg. View:
82086
Location:
Fit for"briefRewrite"
This channel focuses on Strictly Come Dancing highlights with no connection to Southampton or its community, resulting in a low score.
10%
Match Score
@AnimationTube
Welcome to my YouTube channel - AnimationTube. We upload your favorite video games to this channel. Today we uploaded - History documentary . So keep enjoying everyone. I hope you like it.
🙏If you enjoyed this video and want to support me please leave a LIKE, write a comment on this video and Share it with your friends. Subscribe to my channel on Youtube and click the Subscribe button and click the 🔔 icon for notifications to get a notification every time I post new videos!
Please Subscribe to My Channel at this link:
https://www.youtube.com/channel/UCuVtP97k1RnoKnRVKwpW1UQ/featured?sub_confirmation=1
#FighttheboxFortnite #AnimationTube
Followers:
13.3K|
Micro Influencer
Engagement Rate:
0.0%
Avg. View:
48
Location:
RO
Fit for"briefRewrite"
Based in Romania, their content does not align with Southampton's local culture or audience interests.
5%
Match Score
@Grad-Dreams - Study Abroad Expert
Grad-Dreams has been assisting students to study abroad for the past two decades.
• Expertise in education in North America especially for the Bachelors, Masters / MBA & doctoral programs.
• Extensively worked with Ivy leagues & top public universities in the USA & Canada, UK, Europe & other countries.
• Successfully providing Online Counseling and Admission services to students all over the world.
• Students from various countries take Online IELTS Coaching for both General and Academic Test.
• Grad-Dreams is ETS® Certified Test Administration Site for the GRE® test. (Mumbai & Pune)
• An ETS Authorized TOEFL iBT® Test Center. (Mumbai & Pune)
• Official representatives of a number of top universities & colleges around the world.
• Member of the British Council IELTS Partnership Program. IELTS registration Centre for the British Council in India.
• A strong alumni network worldwide.
For any questions. Please call on
(+91 77770 20541) or visit https://gdx.in/
Followers:
14.1K|
Micro Influencer
Engagement Rate:
0.1%
Avg. View:
450
Location:
IN
Fit for"briefRewrite"
Based in India and focused on education abroad, this influencer has no relevance to Southampton's local context.
Southampton-Specific Local Regulations Relevant to Influencer Marketing
Southampton influencers need to be aware of certain local regulations that impact their marketing practices. These include:
Commercial Disclosure
Influencers must comply with the Advertising Standards Authority (ASA) and the Competition and Markets Authority (CMA) guidelines, ensuring transparency by disclosing paid partnerships and sponsored content.
Data Protection and Privacy
Adherence to the UK General Data Protection Regulation (GDPR) is crucial for Southampton influencers. They must ensure that any personal data collected from followers, such as through giveaways or email subscriptions, is managed securely and ethically.
Environmental Considerations
Given Southampton’s commitment to sustainability, influencers may find it beneficial to promote eco-friendly practices and support local green initiatives. This resonates well with the environmentally-conscious local audience.
Other Topics Relevant to Southampton Influencers
Community Engagement
Southampton influencers are often deeply rooted in their local community. Engaging with local events, charity drives, and community projects can enhance their credibility and rapport with followers.
Local Collaborations and Partnerships
Collaborations with local businesses and organizations, such as Southampton Football Club or the University of Southampton, can be incredibly effective for influencers looking to expand their reach and forge meaningful connections.
Leveraging Local Culture
The rich cultural tapestry of Southampton, which includes annual events like the Southampton Boat Show and the city’s vibrant art scene, provides ample content opportunities for influencers. Embracing elements of local culture in their narratives can make their content more relatable and engaging.
Top 5 Authentic Local Hashtags to Find Southampton-Based Influencers
#SouthamptonLife
- A popular hashtag that encapsulates the daily life and experiences of people living in Southampton.
#SotonFoodie
- Used by influencers who share food and dining experiences in and around Southampton.
#SotonStyle
- A go-to hashtag for fashion and beauty influencers highlighting trends in the city.
#SouthamptonHistory
- Perfect for history buffs and travel influencers documenting the rich historical landmarks of the city.
#SotonEvents
- Used to promote and cover local events, including festivals, markets, and community gatherings.
Southampton influencers play a pivotal role in shaping the city’s digital narrative. By tapping into these themes and leveraging local hashtags, brands and businesses can effectively engage with the vibrant influencer community in Southampton.
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