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Tomsk Influencers - Everything you need to find ideal influencers

Tomsk, a city renowned for its rich history and vibrant cultural scene, is swiftly emerging as a hotspot for digital influencers. Tomsk influencers harness the unique blend of the city's academic atmosphere, traditional Siberian culture, and modern innovation to create compelling content that resonates with a broad audience. These influencers are not merely content creators; they are community leaders who influence trends, opinions, and consumer behaviors within Tomsk and beyond.

Unlocking the Power of Tomsk Influencers

1. Cultural Heritage and Traditions

Tomsk influencers frequently delve into the city's rich cultural tapestry, showcasing local festivals, historic landmarks, and traditional Siberian crafts. Content related to these themes often garners significant engagement due to the pride and interest in preserving Tomsk’s heritage.

2. Educational Insights

With Tomsk being home to several prestigious universities, education is a prominent theme. Influencers in this niche provide insights into academic life, share study tips, and highlight scientific research from local institutions, drawing a dedicated following of students and academics.

3. Local Cuisine

The culinary scene in Tomsk is a blend of traditional Siberian dishes and modern gastronomy. Food influencers explore local markets, try regional recipes, and review restaurants, offering their audience a taste of Tomsk's diverse culinary offerings.

4. Outdoor Adventures and Nature

Surrounded by stunning landscapes, Tomsk provides numerous opportunities for outdoor activities. Influencers focusing on travel and adventure take their followers on virtual tours of the region’s forests, rivers, and scenic spots, promoting a healthy and active lifestyle.

5. Local Art and Creativity

The artistic spirit of Tomsk is often a key focus for influencers. They spotlight local artists, creative projects, and cultural events, fostering a deeper appreciation for the city’s artistic community.

Discover Tomsk 's Diverse Influencers
Tomsk influencers on TikTok
Download List
90%
Match Score
@tpu.house
Тот самый факультет ТикТока Томского политеха
Followers:
20.6K|
Micro Influencer
Engagement Rate:
2.2%
Avg. View:
7815
Location:
RU
Fit for"briefRewrite"
Location (RU) is highly relevant; the channel focuses on Tomsk-specific content and has good engagement metrics with over 20k subscribers.
90%
Match Score
@Vitalina Abramovich
ТОМСК Умная, талантливая, наврала Сотрудничество инст: vitalinaabra
Followers:
16.3K|
Micro Influencer
Engagement Rate:
0.1%
Avg. View:
478
Location:
FR
Fit for"briefRewrite"
Strong relevance with the location (France) but has hashtags directly linked to Tomsk. High engagement with 16,347 subscribers shows good potential for local collaborations.
70%
Match Score
@a.dunaenko
Пропагандирую путешествия 🌎✌️Inst. @Alexander_dunaenko
Followers:
54.1K|
Micro Influencer
Engagement Rate:
15.1%
Avg. View:
200406
Location:
RU
Fit for"briefRewrite"
The influencer is located in Russia, which is geographically relevant to Tomsk. Their content focuses on travel and exploration, which could attract interest from a Tomsk audience. However, the engagement metrics, while decent, are not outstanding, and the content description lacks detail.
50%
Match Score
@OoohPolly
𝒫𝑜𝓁𝒾𝓃𝒶 𝒶𝓇𝓉 & 𝒸𝓊𝓁𝓉𝓊𝓇𝑒 🦢🩰 Новые видео в тг
Followers:
69.8K|
Micro Influencer
Engagement Rate:
35.8%
Avg. View:
187762
Location:
RU
Fit for"briefRewrite"
Location matches (RU), high engagement, but content needs stronger ties to Tomsk.
50%
Match Score
@Baranov_Vasiliy
Новосибирск от первого лица Продолжаю выкладывать видео в телегу Baranovmovie
Followers:
172.8K|
Macro Influencer
Engagement Rate:
1.8%
Avg. View:
34763
Location:
KZ
Fit for"briefRewrite"
Location (KZ) has some regional relevance; however, no direct links to Tomsk content-wise. The influencer has a strong subscriber base of over 172k.
50%
Match Score
@Soft Info About Art
Медиа про современное искусство
Followers:
37.4K|
Micro Influencer
Engagement Rate:
4.9%
Avg. View:
25899
Location:
RU
Fit for"briefRewrite"
Location matches (RU), high-quality content relevant to arts but needs stronger local ties.
45%
Match Score
@Travel Sasha🏝🏜🌋
Саша и Саня💙 Вернусь как заработает тик ток🥺 Телеграмм https://t.me/travelsas
Followers:
89.5K|
Micro Influencer
Engagement Rate:
1.5%
Avg. View:
158455
Location:
RU
Fit for"briefRewrite"
Based in Russia and involved in travel content, this influencer's subscriber base is large but lacks direct ties to Tomsk specifically.
45%
Match Score
@PotterNov
PotterNov- Будни гончара!😊 Больше жизни/информации в сторис инстаграмм! Жмите🙂
Followers:
17.3K|
Micro Influencer
Engagement Rate:
0.4%
Avg. View:
1564
Location:
BY
Fit for"briefRewrite"
Location does not match (BY), but content has some relevance. Engagement metrics are moderate.
40%
Match Score
@sashetta
hello inst: @sash.etta тгк: @sashetta
Followers:
23.5K|
Micro Influencer
Engagement Rate:
2.2%
Avg. View:
8687
Location:
RU
Fit for"briefRewrite"
Based in Russia, this influencer has potential relevance due to location, but their content does not specifically mention or relate to Tomsk. A large subscriber base of 23479 indicates good engagement.
35%
Match Score
@Михаил Грудев - ИЗВОР
👇ТЕЛЕГРАМ-КАНАЛ 🔥
Followers:
1.1M|
Mega Influencer
Engagement Rate:
4.3%
Avg. View:
3696635
Location:
RU
Fit for"briefRewrite"
Located in Russia, high engagement with over 1 million subscribers. Limited direct relevance to Tomsk despite strong local presence.

Tomsk-Specific Local Regulations Relevant to Influencer Marketing

Influencer marketing in Tomsk operates within the framework of Russian advertising laws, which mandate transparency and authenticity. Tomsk influencers must adhere to regulations that require clear labeling of sponsored content and endorse products and services they genuinely believe in. Additionally, local guidelines emphasize respect for cultural heritage and community standards, ensuring that content remains respectful and non-offensive.

Other Topics Relevant to the Tomsk Influencers

1. Collaborations with Local Businesses

Tomsk influencers often partner with local businesses to amplify their reach. These collaborations can include product reviews, event coverage, and promotional campaigns that benefit both parties by driving local engagement and supporting small businesses.

2. Social Issues and Community Initiatives

Addressing social issues and participating in community initiatives are important aspects for Tomsk influencers. They use their platforms to raise awareness about local challenges, from environmental conservation efforts to social welfare programs, playing a crucial role in community development.

3. Tech and Innovation

Given Tomsk's reputation as a tech hub, influencers frequently cover topics related to technology and innovation. This includes reviews of the latest gadgets, discussions on tech trends, and insights into the region's burgeoning startup ecosystem.

Top 5 Authentic Local Hashtags to Find Tomsk-Based Influencers

  1. #ТомскЖиви
    • Embracing the spirit of Tomsk life, this hashtag is used by locals to share everyday experiences and city highlights.
  2. #СибирскоеСтолное
    • Representing the Siberian lifestyle, it gathers content related to traditional customs, local cuisine, and cultural events in Tomsk.
  3. #СтуденческийТомск
    • A popular hashtag among students and academics, focusing on university life, educational content, and campus events.
  4. #ПутешествуемПотомску
    • Perfect for travel enthusiasts, it features posts about local tourist spots, outdoor adventures, and scenic views around Tomsk.
  5. #ИскусствоТомска
    • Dedicated to the arts scene, this hashtag highlights local artists, exhibitions, performances, and creative projects within the city.

By leveraging these hashtags, you can easily connect with Tomsk influencers who are making a significant impact in various niches. Whether you are looking to collaborate for a marketing campaign or simply want to explore the rich digital landscape of Tomsk, these influencers provide a wealth of authentic and engaging content.

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