MyInfluencer
Utrecht Influencers - Everything you need to find ideal influencers

Nestled in the heart of the Netherlands, Utrecht is not only known for its rich history and vibrant culture but also for nurturing a thriving community of influencers. Utrecht influencers are masters at creating authentic, engaging content that resonates deeply with their audiences. From lifestyle and fashion to food and travel, Utrecht influencers bring a unique local perspective that sets them apart in the digital sphere.

Unlocking the Power of Utrecht Influencers: A Comprehensive Guide

Lifestyle and Wellness

Utrecht influencers often focus on lifestyle and wellness, leveraging the city’s picturesque parks, historic sites, and serene canals. Followers are treated to idyllic snapshots of morning yoga sessions by the Oudegracht canal, tips on the best local spas, and inspiration for living a balanced, mindful life in the heart of Utrecht.

Food and Gastronomy

Thanks to Utrecht’s diverse culinary scene, food and gastronomy remain highly popular themes. Influencers often explore everything from cozy local cafés to gourmet dining. They capture mouthwatering dishes, share secret recipes, and even collaborate with local eateries to promote food events and culinary experiences unique to Utrecht.

Art and Culture

With its numerous museums, galleries, and cultural events, Utrecht is a hub of artistic expression. Influencers often attend and promote events at the Centraal Museum, highlight street art tours in the city, or showcase performances at the Stadsschouwburg. Their content helps to bring Utrecht’s rich cultural heritage to a broader audience.

Sustainable Living

Sustainability is a core value for many Utrecht influencers. Content around eco-friendly practices, sustainable fashion, and green living resonates with a conscientious audience. Influencers might share their experiences of shopping at local organic markets, tips for reducing waste, or bike-friendly routes through Utrecht.

Discover Utrecht 's Diverse Influencers
Utrecht influencers on Instagram
Download List
90%
Match Score
@Leven in Utrecht
» My life in Utrecht met kids, leuke plekjes en vanalles ♡ @levenineuropa 🌱 Collab? DM me ! ✧ Tag #leveninutrecht Website! ༄→
Followers:
12.6K|
Micro Influencer
Engagement Rate:
0.7%
Avg. View:
7993
Location:
Netherlands
Fit for"briefRewrite"
Strong relevance to Utrecht with a significant focus on local life and family-friendly content. Good engagement.
85%
Match Score
@Explore Utrecht by Dainahara Polonia
💕Helping you explore Utrecht 📍Insider Tips, Experiences & Activities 🙋🏽‍♀️ [email protected] ✨ CITY GUIDE, GOOGLE MAPS, BLOG, NEWSLETTER ⬇️
Followers:
29.3K|
Micro Influencer
Engagement Rate:
0.4%
Avg. View:
9611
Location:
Netherlands
Fit for"briefRewrite"
Strong relevance to Utrecht with focused content on exploring the city. Good engagement metrics.
80%
Match Score
@Tijm 🍋
Coffeehouse & Dinnerbar If you can’t stay, take me away >>> Every day 8.00 - 23.00 📍Donkere Gaard 3 & 5 📍Pieter Nieuwlandstraat 5 www.tijmutrecht.nl
Followers:
12.0K|
Micro Influencer
Engagement Rate:
0.8%
Avg. View:
10165
Location:
Netherlands
Fit for"briefRewrite"
Location is relevant (Netherlands), and has direct mentions of Utrecht in hashtags. The content quality and engagement metrics are decent.
40%
Match Score
@Victor Carrera
Only own material ©️ Made in Mexico 🇲🇽 Based in Sweden 🇸🇪 Trying to capture the beautiful sides of the world through the lens 🌎⛱✈️🛳📸
Followers:
25.3K|
Micro Influencer
Engagement Rate:
0.7%
Avg. View:
2066
Location:
Sweden
Fit for"briefRewrite"
Based in Sweden with no direct relevance to Utrecht. The content may appeal to food enthusiasts but lacks a strong local connection or significant engagement metrics.
20%
Match Score
@Europe Travel Guide 🇪🇺 Hotels | Attractions | Tips
Your best travel guide to Europe ❤️ Waterproof Lovers Blanket ⬇️
Followers:
1.1M|
Mega Influencer
Engagement Rate:
0.4%
Avg. View:
158407
Location:
Fit for"briefRewrite"
The channel focuses on travel without a specific connection to Utrecht. Location is unspecified, and engagement is low.
Utrecht influencers on TikTok
Download List
90%
Match Score
@andressa
🎸🪩 💌🎧🍂🕯️ br na holanda
Followers:
356.9K|
Macro Influencer
Engagement Rate:
0.0%
Avg. View:
1373
Location:
NL
Fit for"briefRewrite"
Based in the Netherlands, this influencer has a high subscriber count and engages viewers with relatable content. Their themes are aligned with Utrecht's local culture.
85%
Match Score
@Luuk | Travel is Happiness
🌍 I share Awesome Places! 🇳🇱 Based in NL ✉️ [email protected]
Followers:
421.6K|
Macro Influencer
Engagement Rate:
0.1%
Avg. View:
9018
Location:
NL
Fit for"briefRewrite"
This influencer shares travel content with a base in the Netherlands, making them relevant to Utrecht. Their significant subscriber count and varied travel-related hashtags indicate a broad audience engagement.
85%
Match Score
@Iris
Concerts, Food & Trends 🧿🤍🧸🛒 💌[email protected]
Followers:
36.1K|
Micro Influencer
Engagement Rate:
1.3%
Avg. View:
10830
Location:
NL
Fit for"briefRewrite"
Located in the Netherlands and produces content around concerts and trends, making them highly relevant to Utrecht. The subscriber count indicates strong engagement.
75%
Match Score
@Delaney
Followers:
55.4K|
Micro Influencer
Engagement Rate:
1.2%
Avg. View:
13327
Location:
NL
Fit for"briefRewrite"
Located in NL and has direct mentions of Utrecht in hashtags. The influencer has good engagement metrics.
75%
Match Score
@Nini
Followers:
98.1K|
Micro Influencer
Engagement Rate:
3.1%
Avg. View:
60144
Location:
NL
Fit for"briefRewrite"
Based in the Netherlands with relevant content focusing on food and dining experiences in Utrecht; good engagement metrics.
70%
Match Score
@𝒌𝒂𝒚𝒂 𝒔𝒌𝒐𝒗
Your euro summer guide 🍸💖🍒 Work with me 🫵🏼👇🏼 [email protected]
Followers:
15.9K|
Micro Influencer
Engagement Rate:
0.6%
Avg. View:
1342
Location:
NL
Fit for"briefRewrite"
Located in the Netherlands, they provide European travel guidance, which may include Utrecht. Moderate engagement levels.
60%
Match Score
@Sylvana ❤️‍🔥
🐈‍⬛🍸🤳🏼✈️🫶🍝🪩💄 mijn niet zo geheime TikTok-dagboekje [email protected]
Followers:
22.8K|
Micro Influencer
Engagement Rate:
3.7%
Avg. View:
23558
Location:
NL
Fit for"briefRewrite"
Located in NL but more focused on personal experiences rather than specific ties to Utrecht; however, some hashtags relate to local hotspots.
55%
Match Score
@Lisa 🤍
👱🏻‍♀️🫧🫶🏻 💌 [email protected]
Followers:
14.7K|
Micro Influencer
Engagement Rate:
0.7%
Avg. View:
2211
Location:
NL
Fit for"briefRewrite"
Some relevance due to location being NL and presence of trending tags; however, lack of direct connection to Utrecht limits effectiveness.
50%
Match Score
@Noa
For collabs: 💌 [email protected] 🪩😼🥥🛵🗽📸🧿🛍️
Followers:
130.1K|
Macro Influencer
Engagement Rate:
6.3%
Avg. View:
55372
Location:
NL
Fit for"briefRewrite"
The content focuses more on lifestyle and fashion than Utrecht specifically. Although based in the Netherlands, the lack of relevant hashtags limits their connection to the target location.
45%
Match Score
@Chalbyexplores | Food & Travel
Food • Travel • Experiences 💌: [email protected] 📍Netherlands based
Followers:
20.0K|
Micro Influencer
Engagement Rate:
4.4%
Avg. View:
23232
Location:
NL
Fit for"briefRewrite"
While based in the Netherlands, the focus is primarily on Rotterdam, making the Utrecht connection weak.
Utrecht influencers on YouTube
Download List
90%
Match Score
@UMC Utrecht
Welkom! Dit is het YouTube-kanaal van het UMC Utrecht. Ieder mens, jong of oud, is uniek en reageert anders op een ziekte en/of behandeling. We doen ons best zorg te bieden die zoveel mogelijk bij iemands situatie past. En we helpen mensen om de regie te pakken op hun eigen gezondheid. We willen bijdragen aan een gezond leven en een gezonde maatschappij, ook voor de generaties na ons. Daarvoor is veel kennis nodig. Als academisch ziekenhuis doen we wetenschappelijk onderzoek naar verschillende ziekten en de werking van onze genen. Daardoor weten en begrijpen we steeds meer hoe ons lichaam ziek wordt. Dat brengt het voorkomen van deze ziekten en een behandeling dichterbij.
Followers:
11.7K|
Micro Influencer
Engagement Rate:
0.0%
Avg. View:
166
Location:
NL
Fit for"briefRewrite"
The channel is linked to UMC Utrecht, offering valuable health-related content. While its focus is broader than just Utrecht, the academic institution's relevance to the city and strong subscriber base of 11,700 indicate solid engagement.
75%
Match Score
@Lars Stuifbergen
Hi! Thanks for watching. Subscribe if you like travel videos, drone videos and all kind of other stuff I like to make. I'm Lars from Utrecht, the Netherlands. Please have a look around on my channel. Here you find all kind of videos: - drone videos - travel / safari videos - short & fun things Have a look around and let me know which videos you like by liking/commenting them. I might make more of them :)
Followers:
53.6K|
Micro Influencer
Engagement Rate:
0.0%
Avg. View:
1458
Location:
NL
Fit for"briefRewrite"
Located in Utrecht, this influencer focuses on various types of videos including travel. Strong local connection enhances relevance.
75%
Match Score
@Utrecht University
Utrecht University | Sharing science, shaping tomorrow Utrecht University is a wide-range, international research university of high standing. We have a strong connection to the city of Utrecht and our roots lie deep in the past (1636). Our interdisciplinary research targets four themes: Life Sciences, Pathways to Sustainability, Dynamics of Youth and Institutions for Open Societies. We are a trailblazer in the field of modernising educational concepts. Our student pass rate is high. Our teaching and research are strongly connected. We work together in tight communities. We believe equality, diversity and inclusion are important. All this provides us with a solid base from which to work with others around the globe on the societal issues of the future. Would you like to know more? Please subscribe to us on YouTube!
Followers:
31.1K|
Micro Influencer
Engagement Rate:
0.0%
Avg. View:
175
Location:
NL
Fit for"briefRewrite"
Good relevance to Utrecht through a respected institution but lacks personal engagement metrics as an influencer.
70%
Match Score
@Annemiek Marie
Hi! Welcome to my little video diaries of my life. I have always picked up cameras to document my life and to look back on later on. Now, I still share my life as it is, including the struggles of mental health, self-confidence, and trying to find "yourself" in this crazy life. I hope you will find laughter, happiness, and most importantly, comfort in my videos.
Followers:
30.9K|
Micro Influencer
Engagement Rate:
1.7%
Avg. View:
9283
Location:
NL
Fit for"briefRewrite"
Located in the Netherlands, this influencer discusses personal experiences including mental health topics which resonate well with a local audience.
60%
Match Score
@Making it in Holland
A channel about life, career & business in the Netherlands for internationals looking to move to the Netherlands hosted by Gulce Onganer. Are you planning on moving to the Netherlands? Looking for English speaking jobs in the Netherlands? Or want to start you own business in the Netherlands? You're in the right channel! "Making it in Holland" is all about expat life & entrepreneurship in the Netherlands. My name is Gulce Onganer and I hope to bring you value regarding the quality of life, employment opportunities, culture and business in the Lowlands. I upload new videos every week. If you enjoy the content, don't forget to subscribe! If you want to be featured in an interview for the channel, get in touch via [email protected]. All expats and entrepreneurs are welcome. Subscribe to join the 'Make It Fam' 1000 Subscribers - July 19th 2020 3000 Subscribers - January 21st 2021 5000 Subscribers - June 12th 2021 10,000 Subscribers - May 6th 2022
Followers:
15.1K|
Micro Influencer
Engagement Rate:
0.4%
Avg. View:
1823
Location:
NL
Fit for"briefRewrite"
General relevance to the Netherlands, but lacks specific content related to Utrecht. Good subscriber count of 15100 indicates decent engagement.
55%
Match Score
@Walking Man - Sightseeing
Hi, dear travelers✌ I invite you for a walk around the cities of our big planet. We will walk around the big and small cities of Europe, America and Asia. If you want to visit these beautiful cities with me, subscribe to the channel and hit the road soon! If you like my content please Like & Subscribe✅ 🎁PayPal: https://www.paypal.me/WalkingMan04 💲Patreon: https://www.patreon.com/walking_man 🧁Become a Channel Sponsor: https://www.youtube.com/channel/UCLSHGag2MZEM5JGwegJq3MQ/join Contact: [email protected]
Followers:
21.1K|
Micro Influencer
Engagement Rate:
0.3%
Avg. View:
2600
Location:
NL
Fit for"briefRewrite"
The influencer's location is NL, but their content focuses on walking tours globally rather than specifically in Utrecht. They have a reasonable follower count, but less targeted engagement limits their relevance.
50%
Match Score
@Martijn Around The World - Travel
Martijn Around The World is you Travel Guide around the globe. Get the best travel tips and get the most out of your trip. With great cities as Stockholm, Bucharest, Genoa, Amsterdam, Copenhagen, Madrid, Helsinki, Zagreb, Warsaw, Lisbon, Barcelona, Dublin, Belfast and many more. Follow me: https://www.instagram.com/martijnkolkman/ Business Inquiries: [email protected] “The world is a book, and those who do not travel read only one page.” Martijn.
Followers:
31.9K|
Micro Influencer
Engagement Rate:
0.3%
Avg. View:
1286
Location:
NL
Fit for"briefRewrite"
Focuses on travel tips globally, with limited specific relevance to Utrecht. Moderate engagement with a larger subscriber count helps maintain visibility.
20%
Match Score
@ExpatsEverywhere
Have you been looking for down to earth, authentic content about traveling and living abroad, but you’re finding a lot of random information or things having to do with luxury travel and fancy expat jobs? Or maybe you don’t even know where to start! At ExpatsEverywhere, our goal is to take your anxiety levels down to zero as we equip you with the info that you need to make a smooth transition abroad. Along the way, we hope to inspire you to travel more so that you can try tasty food, explore new environments, and broaden your perspective on life by learning about new cultures. We have video interviews from expats that have lived in a wide variety of places, city guides where you’ll learn tips on moving, living, and working in that city, and expat vlogs, from Josh and Kalie, where they open their door and let you in on what it’s like living that expat life. Click the subscribe button, binge watch our videos, and email us any questions that you might have at [email protected]
Followers:
77.3K|
Micro Influencer
Engagement Rate:
0.0%
Avg. View:
453
Location:
US
Fit for"briefRewrite"
Based in the US with a broad focus on expat life, not specifically tied to Utrecht. Low engagement metrics.
20%
Match Score
@IfWeGoTo
We're Brandi & Alan, full-time travelers and creators since 2018. We post fun vlogs and informative guides to both document our travels and help you on your own trips. Thank you for joining! :)
Followers:
39.5K|
Micro Influencer
Engagement Rate:
2.4%
Avg. View:
20262
Location:
US
Fit for"briefRewrite"
Another US-based influencer focusing on travel, which does not align with Utrecht. Their content is engaging but not location-specific.
20%
Match Score
@ViaTravelers
Welcome to ViaTravelers, your passport to a world of genuine, immersive travel experiences! 🌍✈️ Our team of globe-trotters is on a mission to become your go-to source for the most authentic and unforgettable adventures. As seasoned travel experts, we explore and document global destinations, bringing you the best of our first-hand experiences. Our travel recommendations are grounded in personal experience, ensuring that our content reflects the destinations we explore. Join us as we traverse the globe, fueled by our insatiable wanderlust and dedication to bringing you unparalleled travel insights. With ViaTravelers by your side, you'll gain access to our wealth of expertise, contagious enthusiasm, and commitment to delivering reliable, one-of-a-kind travel vlogs. Hit subscribe, and let ViaTravelers be your guide to the world's most awe-inspiring journeys! 🎒📹 Embrace the spirit of exploration, and together, let's embark on the adventure of a lifetime. See you out there.
Followers:
15.9K|
Micro Influencer
Engagement Rate:
0.0%
Avg. View:
342
Location:
US
Fit for"briefRewrite"
Based in the US, their travel content lacks specific relevance to Utrecht. The content quality is good but doesn't connect with the key term.

Utrecht-Specific Local Regulations Relevant with Influencer Marketing

Advertising Standards

Like elsewhere in the Netherlands, Utrecht influencers must adhere to strict advertising standards. Disclosure is paramount; any sponsored content or brand partnerships must be clearly marked to maintain transparency with followers. This builds trust and ensures compliance with local advertising laws.

Data Privacy

Under the General Data Protection Regulation (GDPR), Utrecht influencers are required to manage their audience’s data responsibly. This means obtaining explicit consent before collecting any personal information and ensuring that data is protected against unauthorized access.

Local Business Collaborations

Utrecht influencers often collaborate with local businesses. It’s essential for both parties to draft clear contracts that define the scope of work, compensation, and content deliverables. These agreements help prevent misunderstandings and ensure a smooth collaboration.

Other Topics Relevant to Utrecht Influencers

Networking and Community Events

Networking is crucial for any influencer, and Utrecht offers numerous opportunities. From local blogger meetups to digital marketing workshops, these events provide a platform for influencers to connect, learn, and grow their brand.

Transportation Tips for Content Creation

Getting around Utrecht is a breeze thanks to its excellent public transport and bike-friendly infrastructure. Many influencers share practical tips on navigating the city, from renting bikes to using canal boats for a unique perspective.

Educational Resources

Utrecht is home to several prestigious institutions, like Utrecht University, which often host seminars and lectures on social media trends and digital marketing. Influencers can stay ahead of the curve by tapping into these resources.

Top 5 Authentic Local Hashtags to Find Utrecht-Based Influencers

  1. #UtrechtLife
    • A broad hashtag capturing the day-to-day life and vibrant spirit of Utrecht.
  2. #UtrechtEats
    • Perfect for discovering influencers focused on the local food scene.
  3. #ExploreUtrecht
    • Used by travel influencers showcasing hidden gems and popular sightseeing spots in the city.
  4. #UtrechtsCultureel
    • Reflects posts about the cultural and artistic happenings in Utrecht.
  5. #GroeneUtrecht
    • Highlights eco-friendly and sustainable practices embraced by the community.

With its diverse content themes and a strong sense of community, Utrecht offers a unique playground for influencers. By tapping into local culture and adhering to relevant regulations, Utrecht influencers continue to build authentic, engaging online personas that captivate their audiences both locally and globally.

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